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← Finding who has pull starts with a hypothesis about who would be weird not to buy.
17 connected korrents · 19 moments from 2 Nov 2016 to 25 Oct 2026.
Everything filed under behavioural science
behavioural science
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product management
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startups
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open source
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SaaS Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Read this korrent: Finding who has pull starts with a hypothesis about who would be weird not to buy. Finding who has pull starts with a hypothesis about who would be weird not to buy. Last stated 2 months ago
4 Sept 2026
RS
Rob Snyder — holds since 2025-08-22 — tap for who they are
RS
Rob Snyder — no longer holds since 2026-09-04 — tap for who they are
Same subject: Founders spend months on a PULL hypothesis built on the product they want to build rather than on a real person's demand. — tap to centre the map on it Founders spend months on a PULL hypothesis built on the product they want to build rather than on a real person's demand. Last stated 4 months ago
7 Jul 2026
RS
Rob Snyder — holds since 2026-07-07 — tap for who they are
Same subject: However much theorizing is done before shipping, nothing compares to the evidence of users trying a product and iterating from there. — tap to centre the map on it However much theorizing is done before shipping, nothing compares to the evidence of users trying a product and iterating from there. Last stated 2 months ago
10 Sept 2026
TS
Tara Seshan — holds since 2026-09-10 — tap for who they are
Same subject: Every new product is just a hypothesis until you test it. — tap to centre the map on it Every new product is just a hypothesis until you test it. Last stated 2 years ago
28 Apr 2025
JZ
John Zeratsky — holds since 2025-04-28 — tap for who they are
Same subject: Every first pull request someone sends, however bad, is a win for society. — tap to centre the map on it Every first pull request someone sends, however bad, is a win for society. Last stated 9 months ago
12 Feb 2026
PS
Peter Steinberger — holds since 2026-02-12 — tap for who they are
Same subject: Telling your investors after a Series A that you are going to vibe-code your own purchasing system is contrarian enough that any reasonable board would question it. — tap to centre the map on it Telling your investors after a Series A that you are going to vibe-code your own purchasing system is contrarian enough that any reasonable board would question it. Last stated 3 months ago
7 Aug 2026
MH
Max Hodak — holds since 2026-08-07 — tap for who they are
Same subject: Ask who benefits from you reading a piece of news, and you conclude that perhaps 95 percent of it was published to get you to buy, support, fight or donate. — tap to centre the map on it Ask who benefits from you reading a piece of news, and you conclude that perhaps 95 percent of it was published to get you to buy, support, fight or donate. Last stated a year ago
30 Sept 2025
PD
Pavel Durov — holds since 2025-09-30 — tap for who they are
Same subject: Pull is something a person has, not something a company has. — tap to centre the map on it Pull is something a person has, not something a company has. Last stated 2 weeks ago
25 Oct 2026
RS
Rob Snyder — holds since 2026-10-25 — tap for who they are
Same subject: Buying a specific product is weird and rare, not a common thing. — tap to centre the map on it Buying a specific product is weird and rare, not a common thing. Last stated 6 months ago
25 Apr 2026
RS
Rob Snyder — holds since 2026-04-25 — tap for who they are
Same subject: A belief system combining cosmic stakes, privileged knowledge, personal vocation and an imperative to act can license extraordinary behavior when it conflicts with ordinary constraints. — tap to centre the map on it A belief system combining cosmic stakes, privileged knowledge, personal vocation and an imperative to act can license extraordinary behavior when it conflicts with ordinary constraints. Last stated 2 months ago
17 Sept 2026
VR
Venkatesh Rao — holds since 2026-09-17 — tap for who they are
Same subject: A belief that cannot be acted on, or whose actions carry no personal stakes, is more likely to be held for social reasons than because it is true. — tap to centre the map on it A belief that cannot be acted on, or whose actions carry no personal stakes, is more likely to be held for social reasons than because it is true. Last stated 10 years ago
2 Nov 2016
KS
Kevin Simler — holds since 2016-11-02 — tap for who they are
Same subject: A cancellation-reason drop-down measures list order rather than reasons: randomise the options and every one of them gets picked equally. — tap to centre the map on it A cancellation-reason drop-down measures list order rather than reasons: randomise the options and every one of them gets picked equally. Last stated 9 months ago
25 Jan 2026
JC
Jason Cohen — holds since 2026-01-25 — tap for who they are
Same subject: A product that speeds up turning intention into reality increases appetite for continued use, then charges for that continuation. — tap to centre the map on it A product that speeds up turning intention into reality increases appetite for continued use, then charges for that continuation. Last stated 3 months ago
19 Aug 2026
KR
Kenneth Reitz — holds since 2026-08-19 — tap for who they are
Same subject: A small amount of friction is enough to reshape a behavior, because most wants are not strong enough to survive a minor inconvenience. — tap to centre the map on it A small amount of friction is enough to reshape a behavior, because most wants are not strong enough to survive a minor inconvenience. Last stated 10 months ago
1 Jan 2026
JC
James Clear — holds since 2026-01-01 — tap for who they are
Same subject: A society cannot remove the desire for status, only change what earns it. — tap to centre the map on it A society cannot remove the desire for status, only change what earns it. Last stated 2 months ago
6 Sept 2026
RH
Rob Henderson — holds since 2026-09-06 — tap for who they are
Same subject: Blaming and shaming people only makes them defensive, dig in their heels, or tune out, rather than change their minds. — tap to centre the map on it Blaming and shaming people only makes them defensive, dig in their heels, or tune out, rather than change their minds. Last stated 5 months ago
9 Jun 2026
AG
Adam Grant — holds since 2026-06-09 — tap for who they are
Same subject: Imaginary social trends can spuriously shape people's real beliefs and behaviors. — tap to centre the map on it Imaginary social trends can spuriously shape people's real beliefs and behaviors. Last stated 5 years ago
7 Mar 2022
AM
Adam Mastroianni — holds since 2022-03-07 — tap for who they are
Same subject: Public scrutiny of a new technology tends to jump only after a deadly incident, otherwise rising slowly over decades — tap to centre the map on it Public scrutiny of a new technology tends to jump only after a deadly incident, otherwise rising slowly over decades Last stated 10 months ago
15 Jan 2026
MB
Miles Brundage — holds since 2026-01-15 — tap for who they are
At the centre
Finding who has pull starts with a hypothesis about who would be weird not to buy.
No longer holds Read this korrent →
Founders spend months on a PULL hypothesis built on the product they want to build rather than on a real person's demand.
Holds
However much theorizing is done before shipping, nothing compares to the evidence of users trying a product and iterating from there.
Holds
Every new product is just a hypothesis until you test it.
Holds
Every first pull request someone sends, however bad, is a win for society.
Holds
Telling your investors after a Series A that you are going to vibe-code your own purchasing system is contrarian enough that any reasonable board would question it.
Holds
Ask who benefits from you reading a piece of news, and you conclude that perhaps 95 percent of it was published to get you to buy, support, fight or donate.
Holds
Pull is something a person has, not something a company has.
Holds
Buying a specific product is weird and rare, not a common thing.
Holds
A belief system combining cosmic stakes, privileged knowledge, personal vocation and an imperative to act can license extraordinary behavior when it conflicts with ordinary constraints.
Holds
A belief that cannot be acted on, or whose actions carry no personal stakes, is more likely to be held for social reasons than because it is true.
Holds
A cancellation-reason drop-down measures list order rather than reasons: randomise the options and every one of them gets picked equally.
Holds
A product that speeds up turning intention into reality increases appetite for continued use, then charges for that continuation.
Holds
A small amount of friction is enough to reshape a behavior, because most wants are not strong enough to survive a minor inconvenience.
Holds
A society cannot remove the desire for status, only change what earns it.
Holds
Blaming and shaming people only makes them defensive, dig in their heels, or tune out, rather than change their minds.
Holds
Imaginary social trends can spuriously shape people's real beliefs and behaviors.
Holds
Public scrutiny of a new technology tends to jump only after a deadly incident, otherwise rising slowly over decades
Holds