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← Deciphering what consumers do not care about is harder

17 connected korrents · 18 moments from 29 Sept 2018 to 20 Sept 2026.

Everything filed under ambition ambition Everything filed under design design Everything filed under simplicity simplicity Everything filed under CSS CSS Everything filed under benchmarks benchmarks Everything filed under behavioural science behavioural science Same subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subject Read this korrent: Deciphering what consumers do not care about is harder Deciphering what consumers do not careabout is harder Last stated 3 years ago 10 Aug 2023 DH David Heinemeier Hansson — holds since 2023-08-10 — tap for who they are Same subject: You are not a craftsperson unless you care about the parts of a product that other people do not see. — tap to centre the map on it You are not a craftsperson unlessyou care about the parts of aproduct that other people do notsee. Last stated 2 weeks ago 15 Sept 2026 TL Tobias Lütke — holds since 2026-09-15 — tap for who they are Same subject: Thinking harder about a decision has diminishing returns because reality is inherently unknowable. — tap to centre the map on it Thinking harder about a decision hasdiminishing returns because realityis inherently unknowable. Last stated 5 years ago 22 Feb 2022 NN Neel Nanda — holds since 2022-02-22 — tap for who they are Same subject: When a benchmark disagrees with what people actually adopt, what it is telling you is that the thing it measures does not matter. — tap to centre the map on it When a benchmark disagrees with whatpeople actually adopt, what it istelling you is that the thing itmeasures does not matter. Last stated 4 weeks ago 3 Sept 2026 DR Dax Raad — holds since 2026-09-03 — tap for who they are Same subject: It is harder to build performance advertising products around audiences that are hard to measure. — tap to centre the map on it It is harder to build performanceadvertising products aroundaudiences that are hard to measure. Last stated 2 weeks ago 20 Sept 2026 PS Peter Sellis — holds since 2026-09-20 — tap for who they are Same subject: What AI has exposed is a shortfall of effort and caring, not of intelligence: people who cannot say why they moved a button never thought about it. — tap to centre the map on it What AI has exposed is a shortfallof effort and caring, not ofintelligence: people who cannot saywhy they moved a button neverthought about it. Last stated 3 months ago 24 Jun 2026 NE NeetCode — holds since 2026-06-24 — tap for who they are Same subject: What a message-recipient considers important is too idiosyncratic to be captured by generic heuristics like "all receipts go to FYI." — tap to centre the map on it What a message-recipient considersimportant is too idiosyncratic to becaptured by generic heuristics like"all receipts go to FYI." Last stated 8 months ago 23 Jan 2026 AW Adam Wiggins — holds since 2026-01-23 — tap for who they are Same subject: People cannot expect others to care as deeply about the things they care about. — tap to centre the map on it People cannot expect others to careas deeply about the things they careabout. Last stated 2 months ago 29 Jul 2026 DM Dan Meyer — holds since 2026-07-29 — tap for who they are Same subject: The better the context and understanding of the people making decisions, the better the products probably are. — tap to centre the map on it The better the context andunderstanding of the people makingdecisions, the better the productsprobably are. Last stated 3 weeks ago 10 Sept 2026 KS Karri Saarinen — holds since 2026-09-10 — tap for who they are Same subject: "If you're not growing, you're dying" is truer of the person than of the company. — tap to centre the map on it "If you're not growing, you'redying" is truer of the person thanof the company. Last stated 8 months ago 25 Jan 2026 JC Jason Cohen — holds since 2026-01-25 — tap for who they are Same subject: A common-sense utopia is much closer to the present day than it is to the best futures actually available to us. — tap to centre the map on it A common-sense utopia is much closerto the present day than it is to thebest futures actually available tous. Last stated a year ago 3 Aug 2025 WM William MacAskill — holds since 2025-08-03 — tap for who they are Same subject: A company that looks to its users as though it has stopped shipping is usually widening its market, and grinding through that is worth it. — tap to centre the map on it A company that looks to its users asthough it has stopped shipping isusually widening its market, andgrinding through that is worth it. Last stated 2 years ago 23 Mar 2025 RV Rahul Vohra — holds since 2025-03-23 — tap for who they are Same subject: A business is more likely to fail from taking on too much complexity than from lacking resources. — tap to centre the map on it A business is more likely to failfrom taking on too much complexitythan from lacking resources. Last stated 8 years ago 29 Sept 2018 TG Tren Griffin — holds since 2018-09-29 — tap for who they are Same subject: A business succeeds through a small number of highly effective distribution channels, not many mediocre ones. — tap to centre the map on it A business succeeds through a smallnumber of highly effectivedistribution channels, not manymediocre ones. Last stated 3 years ago 17 Feb 2024 AW Adam Wiggins — holds since 2024-02-17 — tap for who they are Same subject: A group of businesses only works when every one of them feeds the others, and everything that does not fit the strategy should be sold. — tap to centre the map on it A group of businesses only workswhen every one of them feeds theothers, and everything that does notfit the strategy should be sold. Last stated a year ago 16 Jul 2025 JD Jamie Dimon — holds since 2025-07-16 — tap for who they are Same subject: Many well-paid software engineers fail to appreciate or understand the CSS cascade. — tap to centre the map on it Many well-paid software engineersfail to appreciate or understand theCSS cascade. Last stated 2 months ago 17 Aug 2026 DR Dave Rupert — holds since 2026-08-17 — tap for who they are Same subject: Tailwind is a good way to build a site you're happy with, even without strong CSS skills of your own. — tap to centre the map on it Tailwind is a good way to build asite you're happy with, even withoutstrong CSS skills of your own. Last stated 5 months ago 15 May 2026 JE Julia Evans — holds since 2018-11-01 — tap for who they are JE Julia Evans — no longer holds since 2026-05-15 — tap for who they are Same subject: A theme system's styles should be low-specificity rather than targeted directly at specific elements. — tap to centre the map on it A theme system's styles should below-specificity rather than targeteddirectly at specific elements. Last stated 2 months ago 17 Aug 2026 DR Dave Rupert — holds since 2026-08-17 — tap for who they are
same subject or similar wordinga cloud: claims about one subject, named for itbar: when it was last stated, on a scale from 2015 to today — full is todaya face: someone who holds the claim — tap it for who they arefaded, dashed ring: they no longer hold it — they changed their mind

At the centre Deciphering what consumers do not care about is harder Last stated 10 Aug 2023 · 3 years ago Holds David Heinemeier Hansson Read this korrent →