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← Companies would often be better off moving a tenth to a fifth of their…
17 connected korrents · 17 moments from 9 Aug 2022 to 17 Sept 2026.
Everything filed under behavioural science
behavioural science
Everything filed under motivation
motivation
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attitude change
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team size
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innovation
Everything filed under the cloud
the cloud
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the cloud
Everything filed under empathy
empathy Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Read this korrent: Companies would often be better off moving a tenth to a fifth of their marketing budget into paying call centre staff properly. Companies would often be better off moving a tenth to a fifth of their marketing budget into paying call centre staff properly. Last stated 10 months ago
9 Dec 2025
RS
Rory Sutherland — holds since 2025-12-09 — tap for who they are
Same subject: Making a highly paid team wait a week to buy a tool at half price destroys far more value than it saves. — tap to centre the map on it Making a highly paid team wait a week to buy a tool at half price destroys far more value than it saves. Last stated 3 months ago
7 Aug 2026
MH
Max Hodak — holds since 2026-08-07 — tap for who they are
Same subject: Charging different customers wildly different prices is a mistake, because the market talks. — tap to centre the map on it Charging different customers wildly different prices is a mistake, because the market talks. Last stated 2 months ago
23 Aug 2026
JA
Jen Abel — holds since 2026-08-23 — tap for who they are
Same subject: A full-time job is not the best way to monetise a skill; it is one package among several, and defaulting to it is a faulty plan. — tap to centre the map on it A full-time job is not the best way to monetise a skill; it is one package among several, and defaulting to it is a faulty plan. Last stated 2 years ago
19 Jan 2025
EV
Elena Verna — holds since 2025-01-19 — tap for who they are
Same subject: A few senior individual contributors can be paid VP money and still cost less than the layered product org they replace. — tap to centre the map on it A few senior individual contributors can be paid VP money and still cost less than the layered product org they replace. Last stated 3 months ago
2 Aug 2026
TV
Tom Verrilli — holds since 2026-08-02 — tap for who they are
Same subject: Marketing returns are fat-tailed, so paying for marketing by the hour misprices work whose value comes from a small fraction of it. — tap to centre the map on it Marketing returns are fat-tailed, so paying for marketing by the hour misprices work whose value comes from a small fraction of it. Last stated 10 months ago
9 Dec 2025
RS
Rory Sutherland — holds since 2025-12-09 — tap for who they are
Same subject: Revenue is outside your control and costs are inside it, which is why cutting a recurring expense is the lever a business owner should love. — tap to centre the map on it Revenue is outside your control and costs are inside it, which is why cutting a recurring expense is the lever a business owner should love. Last stated 3 months ago
26 Jul 2026
DH
David Heinemeier Hansson — holds since 2026-07-26 — tap for who they are
Same subject: Companies should cut cloud costs before cutting staff — tap to centre the map on it Companies should cut cloud costs before cutting staff Last stated 4 years ago
23 Mar 2023
DH
David Heinemeier Hansson — holds since 2023-03-23 — tap for who they are
Same subject: Listening to customers is invaluable, but you should not build the thing they asked you for. — tap to centre the map on it Listening to customers is invaluable, but you should not build the thing they asked you for. Last stated 6 months ago
26 Apr 2026
ES
Evan Spiegel — holds since 2026-04-26 — tap for who they are
CP
Colin Percival — holds since 2025-09-01 — tap for who they are
Same subject: A belief system combining cosmic stakes, privileged knowledge, personal vocation and an imperative to act can license extraordinary behavior when it conflicts with ordinary constraints. — tap to centre the map on it A belief system combining cosmic stakes, privileged knowledge, personal vocation and an imperative to act can license extraordinary behavior when it conflicts with ordinary constraints. Last stated a month ago
17 Sept 2026
VR
Venkatesh Rao — holds since 2026-09-17 — tap for who they are
Same subject: A cancellation-reason drop-down measures list order rather than reasons: randomise the options and every one of them gets picked equally. — tap to centre the map on it A cancellation-reason drop-down measures list order rather than reasons: randomise the options and every one of them gets picked equally. Last stated 9 months ago
25 Jan 2026
JC
Jason Cohen — holds since 2026-01-25 — tap for who they are
Same subject: A decision cannot be judged by its outcome, because good decisions fail through no fault of the decider and bad ones succeed by luck. — tap to centre the map on it A decision cannot be judged by its outcome, because good decisions fail through no fault of the decider and bad ones succeed by luck. Last stated 4 years ago
9 Aug 2022
GK
Gary Klein — holds since 2022-08-09 — tap for who they are
Same subject: Being professionally offended by every little thing is no longer a dominant disposition — tap to centre the map on it Being professionally offended by every little thing is no longer a dominant disposition Last stated 2 years ago
6 Nov 2024
DH
David Heinemeier Hansson — holds since 2024-11-06 — tap for who they are
Same subject: Blaming and shaming people only makes them defensive, dig in their heels, or tune out, rather than change their minds. — tap to centre the map on it Blaming and shaming people only makes them defensive, dig in their heels, or tune out, rather than change their minds. Last stated 5 months ago
9 Jun 2026
AG
Adam Grant — holds since 2026-06-09 — tap for who they are
Same subject: Decades of warnings about an AI apocalypse do not justify much concern today. — tap to centre the map on it Decades of warnings about an AI apocalypse do not justify much concern today. Last stated a month ago
12 Sept 2026
PF
Paul Ford — holds since 2026-09-12 — tap for who they are
Same subject: A drop in agency is the earliest sign of burnout, arriving before you consciously notice you are burning out. — tap to centre the map on it A drop in agency is the earliest sign of burnout, arriving before you consciously notice you are burning out. Last stated 3 years ago
10 Jan 2024
CH
Cate Hall — holds since 2024-01-10 — tap for who they are
Same subject: A founder who picks an idea because the market wants it will give up, because nobody can persist at something that was never important to them. — tap to centre the map on it A founder who picks an idea because the market wants it will give up, because nobody can persist at something that was never important to them. Last stated 2 years ago
19 Jun 2024
AS
Aravind Srinivas — holds since 2024-06-19 — tap for who they are
Same subject: A general inclination of all humankind is a perpetual, restless desire of power after power that ends only in death — tap to centre the map on it A general inclination of all humankind is a perpetual, restless desire of power after power that ends only in death
TH
Thomas Hobbes — holds since c. 1651 — tap for who they are
At the centre
Companies would often be better off moving a tenth to a fifth of their marketing budget into paying call centre staff properly.
Holds Read this korrent →
Making a highly paid team wait a week to buy a tool at half price destroys far more value than it saves.
Holds
Charging different customers wildly different prices is a mistake, because the market talks.
Holds
A full-time job is not the best way to monetise a skill; it is one package among several, and defaulting to it is a faulty plan.
Holds
A few senior individual contributors can be paid VP money and still cost less than the layered product org they replace.
Holds
Marketing returns are fat-tailed, so paying for marketing by the hour misprices work whose value comes from a small fraction of it.
Holds
Revenue is outside your control and costs are inside it, which is why cutting a recurring expense is the lever a business owner should love.
Holds
Companies should cut cloud costs before cutting staff
Holds
Listening to customers is invaluable, but you should not build the thing they asked you for.
Holds
A belief system combining cosmic stakes, privileged knowledge, personal vocation and an imperative to act can license extraordinary behavior when it conflicts with ordinary constraints.
Holds
A cancellation-reason drop-down measures list order rather than reasons: randomise the options and every one of them gets picked equally.
Holds
A decision cannot be judged by its outcome, because good decisions fail through no fault of the decider and bad ones succeed by luck.
Holds
Being professionally offended by every little thing is no longer a dominant disposition
Holds
Blaming and shaming people only makes them defensive, dig in their heels, or tune out, rather than change their minds.
Holds
Decades of warnings about an AI apocalypse do not justify much concern today.
Holds
A drop in agency is the earliest sign of burnout, arriving before you consciously notice you are burning out.
Holds
A founder who picks an idea because the market wants it will give up, because nobody can persist at something that was never important to them.
Holds
A general inclination of all humankind is a perpetual, restless desire of power after power that ends only in death
Last stated c. 1651
Holds