What Pieter Levels thinks about social media
Dutch bootstrapper who builds and runs his internet startups alone — Nomads.com, Remote OK, Hoodmaps, Photo AI and Interior AI — and has written about it at levels.io since 2013. Posts as @levelsio.
Everything they publish, on ppll ↗
Pieter Levels did not write this page.
We collected these quotes from things they published elsewhere, and every quote links to where it was said. They have no account here and have not endorsed this site. Quotes are word for word; the short line under each one is our own restatement, not their wording. Their own site. Is this you? Claim it or ask us to remove it. Or tell us what is wrong here.
3 dated positions, 2024 to 2026, in their own words. Our reading of what Pieter Levels has said — not written or endorsed by them.
The line under a date shows how recently it was said: empty within a month, full after three years.
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Their wordsThere's something about people who are so eager to be famous, they do this whole scheduling thing and on multiple platforms and I don't know, I don't think that's the future
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Their wordsPeople want realness and authenticity, and that's been in short supply forever, it was the same on here a decade ago, most people can't be real
- 2 years earlier
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Their wordsIt’s not about followers anymore. It’s about they test your content on a small subset, like 300 people. If they like, it’ll get tested to a thousand people and on and on. So if the thing is good, it will rise anyway. It doesn’t matter if you have half a million followers or a thousand followers or more.
↗Pieter Levels: Programming, Viral AI Startups, and Digital Nomad Life | Lex Fridman Podcast #440youtube.com 16th of 30 in this recording
The line under a date fills as the words age, a quarter at a time: past a month, six months, a year, and three years. Empty means said within the last month; full, more than three years ago. It says when, not whether it still holds — a change of mind is marked on the claim itself.
Dashed means we only know the words existed by that date; they may be older.