What Justin Jackson thinks about innovation
Canadian bootstrapper and writer on small software businesses. Co-founder of the podcast hosting company Transistor.fm and author of the book Marketing for Developers.
Justin Jackson did not write this page.
We collected these quotes from things they published elsewhere, and every quote links to where it was said. They have no account here and have not endorsed this site. Quotes are word for word; the short line under each one is our own restatement, not their wording. Their own site. Is this you? Claim it or ask us to remove it. Or tell us what is wrong here.
Filter innovation · Newest first
Only Justin Jackson on innovation. See everyone on innovation
4 dated positions, 2026, in their own words. Our reading of what Justin Jackson has said — not written or endorsed by them.
-
Their wordsYour hardest idea is often your best idea, the one with the most potential.
↗Do the hardest thingjustinjackson.ca 1st of 3 in this piece
- 2 days earlier
-
Their wordsYou can build "the hard thing" in a good market, with every advantage, and still lose if what you ship doesn't give people enough reason to leave what they're already using.
↗Necessary but not sufficientjustinjackson.ca 2nd of 3 in this piece
- 6 weeks earlier
-
Their wordsThere will be negative second-order effects of almost every widely distributed technology.
- 7 weeks earlier
-
Their wordsAs more people build software and cycle time compresses, they'll start to absorb lessons that it took their colleagues decades to learn.
↗Will Claude Code ruin our team?justinjackson.ca 3rd of 3 in this piece