What Justin Jackson thinks about behavioural science

@justin-jackson · 18 positions · On ppll ↗

Canadian bootstrapper and writer on small software businesses. Co-founder of the podcast hosting company Transistor.fm and author of the book Marketing for Developers.

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Only Justin Jackson on behavioural science. See everyone on behavioural science

2 dated positions, 2026, in their own words. Our reading of what Justin Jackson has said — not written or endorsed by them.

2 positions so far — this page is not yet offered to search engines.

1. 11 Jul 2026

   Our readingEven as AI makes building software easy, people will still prefer to buy some software off-the-shelf rather than build their own.

   Their wordsMy guess is that people will still want to buy certain types of software and tools "off-the-shelf."

   ↗The value of software in a Fable worldjustinjackson.ca 2nd of 3 in this piece

2. 4 weeks earlier

3. 14 Jun 2026

   Our readingFace-to-face interaction conveys understanding and empathy that text-based communication does not.

   empathy

   Their wordsIn person, it's easier to grok where someone's coming from. It's simpler to see how they're feeling.

   ↗We have a communication problemjustinjackson.ca 2nd of 2 in this piece