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← Collective consumer purchasing choices can measurably influence a company's business metrics.
17 connected korrents · 18 moments from 7 Mar 2022 to 17 Sept 2026.
Everything filed under behavioural science
behavioural science
Everything filed under design
design
Everything filed under simplicity
simplicity
Everything filed under capitalism
capitalism
Everything filed under software performance
software performance Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Read this korrent: Collective consumer purchasing choices can measurably influence a company's business metrics. Collective consumer purchasing choices can measurably influence a company's business metrics. Last stated 2 months ago
28 Jul 2026
DR
Dave Rupert — holds since 2026-07-28 — tap for who they are
Same subject: A group of businesses only works when every one of them feeds the others, and everything that does not fit the strategy should be sold. — tap to centre the map on it A group of businesses only works when every one of them feeds the others, and everything that does not fit the strategy should be sold. Last stated a year ago
16 Jul 2025
JD
Jamie Dimon — holds since 2025-07-16 — tap for who they are
Same subject: Deciding on averages is how product teams destroy the small group for whom a barely-used feature is everything. — tap to centre the map on it Deciding on averages is how product teams destroy the small group for whom a barely-used feature is everything. Last stated 2 months ago
2 Aug 2026
TV
Tom Verrilli — holds since 2026-08-02 — tap for who they are
Same subject: The metrics a product displays to users shape their values and behavior, regardless of the designer's intent. — tap to centre the map on it The metrics a product displays to users shape their values and behavior, regardless of the designer's intent. Last stated a month ago
19 Aug 2026
KR
Kenneth Reitz — holds since 2026-08-19 — tap for who they are
Same subject: Listening to customers is invaluable, but you should not build the thing they asked you for. — tap to centre the map on it Listening to customers is invaluable, but you should not build the thing they asked you for. Last stated 5 months ago
26 Apr 2026
ES
Evan Spiegel — holds since 2026-04-26 — tap for who they are
CP
Colin Percival — holds since 2025-09-01 — tap for who they are
Same subject: Marketing aimed at an identity group creates demand for that category rather than simply meeting demand that already existed. — tap to centre the map on it Marketing aimed at an identity group creates demand for that category rather than simply meeting demand that already existed. Last stated 3 weeks ago
13 Sept 2026
HN
Haley Nahman — holds since 2026-09-13 — tap for who they are
Same subject: Performance cannot win a market on its own: against an incumbent held up by network effects, being far more responsive is a nice plus and nothing more. — tap to centre the map on it Performance cannot win a market on its own: against an incumbent held up by network effects, being far more responsive is a nice plus and nothing more. Last stated a month ago
26 Aug 2026
CM
Casey Muratori — holds since 2026-08-26 — tap for who they are
Same subject: Treating recruiting like a sales funnel has been somewhat detrimental to companies. — tap to centre the map on it Treating recruiting like a sales funnel has been somewhat detrimental to companies. Last stated 2 months ago
9 Aug 2026
AW
Adam Ward — holds since 2026-08-09 — tap for who they are
Same subject: Dominant companies shape not just their users' choices but the imagination of people actively trying to resist them. — tap to centre the map on it Dominant companies shape not just their users' choices but the imagination of people actively trying to resist them. Last stated 5 months ago
25 Apr 2026
PH
Phil Hagelberg — holds since 2026-04-25 — tap for who they are
Same subject: A belief system combining cosmic stakes, privileged knowledge, personal vocation and an imperative to act can license extraordinary behavior when it conflicts with ordinary constraints. — tap to centre the map on it A belief system combining cosmic stakes, privileged knowledge, personal vocation and an imperative to act can license extraordinary behavior when it conflicts with ordinary constraints. Last stated 2 weeks ago
17 Sept 2026
VR
Venkatesh Rao — holds since 2026-09-17 — tap for who they are
Same subject: A cancellation-reason drop-down measures list order rather than reasons: randomise the options and every one of them gets picked equally. — tap to centre the map on it A cancellation-reason drop-down measures list order rather than reasons: randomise the options and every one of them gets picked equally. Last stated 8 months ago
25 Jan 2026
JC
Jason Cohen — holds since 2026-01-25 — tap for who they are
Same subject: A decision cannot be judged by its outcome, because good decisions fail through no fault of the decider and bad ones succeed by luck. — tap to centre the map on it A decision cannot be judged by its outcome, because good decisions fail through no fault of the decider and bad ones succeed by luck. Last stated 4 years ago
9 Aug 2022
GK
Gary Klein — holds since 2022-08-09 — tap for who they are
Same subject: Blaming and shaming people only makes them defensive, dig in their heels, or tune out, rather than change their minds. — tap to centre the map on it Blaming and shaming people only makes them defensive, dig in their heels, or tune out, rather than change their minds. Last stated 4 months ago
9 Jun 2026
AG
Adam Grant — holds since 2026-06-09 — tap for who they are
Same subject: Imaginary social trends can spuriously shape people's real beliefs and behaviors. — tap to centre the map on it Imaginary social trends can spuriously shape people's real beliefs and behaviors. Last stated 5 years ago
7 Mar 2022
AM
Adam Mastroianni — holds since 2022-03-07 — tap for who they are
Same subject: Public scrutiny of a new technology tends to jump only after a deadly incident, otherwise rising slowly over decades — tap to centre the map on it Public scrutiny of a new technology tends to jump only after a deadly incident, otherwise rising slowly over decades Last stated 9 months ago
15 Jan 2026
MB
Miles Brundage — holds since 2026-01-15 — tap for who they are
Same subject: A product that speeds up turning intention into reality increases appetite for continued use, then charges for that continuation. — tap to centre the map on it A product that speeds up turning intention into reality increases appetite for continued use, then charges for that continuation. Last stated a month ago
19 Aug 2026
KR
Kenneth Reitz — holds since 2026-08-19 — tap for who they are
Same subject: A small amount of friction is enough to reshape a behavior, because most wants are not strong enough to survive a minor inconvenience. — tap to centre the map on it A small amount of friction is enough to reshape a behavior, because most wants are not strong enough to survive a minor inconvenience. Last stated 9 months ago
1 Jan 2026
JC
James Clear — holds since 2026-01-01 — tap for who they are
Same subject: A society cannot remove the desire for status, only change what earns it. — tap to centre the map on it A society cannot remove the desire for status, only change what earns it. Last stated 4 weeks ago
6 Sept 2026
RH
Rob Henderson — holds since 2026-09-06 — tap for who they are
At the centre
Collective consumer purchasing choices can measurably influence a company's business metrics.
Holds Read this korrent →
A group of businesses only works when every one of them feeds the others, and everything that does not fit the strategy should be sold.
Holds
Deciding on averages is how product teams destroy the small group for whom a barely-used feature is everything.
Holds
The metrics a product displays to users shape their values and behavior, regardless of the designer's intent.
Holds
Listening to customers is invaluable, but you should not build the thing they asked you for.
Holds
Marketing aimed at an identity group creates demand for that category rather than simply meeting demand that already existed.
Holds
Performance cannot win a market on its own: against an incumbent held up by network effects, being far more responsive is a nice plus and nothing more.
Holds
Treating recruiting like a sales funnel has been somewhat detrimental to companies.
Holds
Dominant companies shape not just their users' choices but the imagination of people actively trying to resist them.
Holds
A belief system combining cosmic stakes, privileged knowledge, personal vocation and an imperative to act can license extraordinary behavior when it conflicts with ordinary constraints.
Holds
A cancellation-reason drop-down measures list order rather than reasons: randomise the options and every one of them gets picked equally.
Holds
A decision cannot be judged by its outcome, because good decisions fail through no fault of the decider and bad ones succeed by luck.
Holds
Blaming and shaming people only makes them defensive, dig in their heels, or tune out, rather than change their minds.
Holds
Imaginary social trends can spuriously shape people's real beliefs and behaviors.
Holds
Public scrutiny of a new technology tends to jump only after a deadly incident, otherwise rising slowly over decades
Holds
A product that speeds up turning intention into reality increases appetite for continued use, then charges for that continuation.
Holds
A small amount of friction is enough to reshape a behavior, because most wants are not strong enough to survive a minor inconvenience.
Holds
A society cannot remove the desire for status, only change what earns it.
Holds