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Evan Spiegel

What Evan Spiegel thinks about innovation

@evan-spiegel · 57 positions · On ppll ↗

Co-founder and CEO of Snap Inc., the company behind Snapchat, which he started in 2011 while studying product design at Stanford.

Evan Spiegel did not write this page.

We collected these quotes from things they published elsewhere, and every quote links to where it was said. They have no account here and have not endorsed this site. Quotes are word for word; the short line under each one is our own restatement, not their wording. Their own site. Is this you? Claim it or ask us to remove it. Or tell us what is wrong here.

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Only Evan Spiegel on innovation. See everyone on innovation

6 dated positions, 2026, in their own words. Our reading of what Evan Spiegel has said — not written or endorsed by them.

  1. Our readingNew technology can be so exciting that the people building it lose focus on its impact on people.

    Their wordsAnd I think, you know, the challenging thing, I think, is, you know, sometimes when you're working on new technology, it's so exciting and inspiring that you can lose focus on its impact on people.

    ↗Evan Spiegel, Snapchat: Building a Multi-Billion Dollar Companyyoutube.com 2nd of 35 in this recording

  3. Our readingInnovating is a dialogue and an intense debate, not a leader issuing commands.

    Their wordsI mean that's the fun part about innovating is it's a dialogue, right? It's not like issuing commands, like let's go build this. It's like having a real intense debate and dialogue about what's best for our customer and what we should do, what we should prioritize.

    ↗Evan Spiegel, Snapchat: Building a Multi-Billion Dollar Companyyoutube.com 14th of 35 in this recording

  5. Our readingFor a company with many ideas but limited resources, AI tools amount to a nearly infinite supply of engineering.

    Their wordsAnd so it's been hard to see a path forward for Snap up against these giants without AI tools. And now with AI tools, you're like, wow, we basically have an infinite number of engineering resources.

    ↗Evan Spiegel, Snapchat: Building a Multi-Billion Dollar Companyyoutube.com 18th of 35 in this recording

  7. Our readingInstead of chasing a technology, be crystal clear about the product you want and organize everyone to invent what it needs.

    Their wordsI really, really like that because I think what they're describing is technology in service of a product vision. So instead of chasing a technology, being crystal clear about what you're trying to create and then organizing everyone to invent everything needed to create that product.

    ↗Evan Spiegel, Snapchat: Building a Multi-Billion Dollar Companyyoutube.com 20th of 35 in this recording

  9. Our readingGoing after hard problems is where value is created and what a business's long-term success depends on.

    Their wordsI think it's absolutely essential for us to go after solving hard problems, especially as we look at, like, the long -term success of the, the business. I think that ultimately, like, that is where value is created.

    ↗Evan Spiegel, Snapchat: Building a Multi-Billion Dollar Companyyoutube.com 27th of 35 in this recording

  11. Our readingA cash-flowing core business can fund long-term speculative R&D in a way no venture capitalist would ever support.

    Their wordsWe're taking a lot of that core cash flow from Snapchat and using it to reinvest in winning this future of computing. And what's very unique about Snapchat is we've been able to do that now for, you know, we've invested in glasses for 12 years. We've been able to very consistently invest in a way that no VC would ever in a million years support.

    ↗Evan Spiegel, Snapchat: Building a Multi-Billion Dollar Companyyoutube.com 33rd of 35 in this recording