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← By the time a marketing tactic or channel is well-known enough to have…
17 connected korrents · 18 moments from 25 Jul 2022 to 27 Sept 2026.
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Read this korrent: By the time a marketing tactic or channel is well-known enough to have a case study written about it, its edge has been competed away and no longer works.
By the time a marketing tactic or channel is well-known enough to have a case study written about it, its edge has been competed away and no longer works.
Last stated 3 years ago
6 Feb 2024
AC
Andrew Chen — holds since 2024-02-06 — tap for who they are
Same subject: A group of businesses only works when every one of them feeds the others, and everything that does not fit the strategy should be sold. — tap to centre the map on it
A group of businesses only works when every one of them feeds the others, and everything that does not fit the strategy should be sold.
Last stated a year ago
16 Jul 2025
JD
Jamie Dimon — holds since 2025-07-16 — tap for who they are
Same subject: A business can have market fit, real advantages, and sustained effort behind a hard product and still fail if it doesn't give customers a strong enough reason to switch from what they already use. — tap to centre the map on it
A business can have market fit, real advantages, and sustained effort behind a hard product and still fail if it doesn't give customers a strong enough reason to switch from what they already use.
Last stated 4 months ago
2 Jun 2026
JJ
Justin Jackson — holds since 2026-06-02 — tap for who they are
Same subject: A dominant company's lead in market share compounds over time and becomes harder for competitors to close, especially in technology. — tap to centre the map on it
A dominant company's lead in market share compounds over time and becomes harder for competitors to close, especially in technology.
Last stated a week ago
22 Sept 2026
BR
Barry Ritholtz — holds since 2026-09-22 — tap for who they are
Same subject: A model company may face a winner's curse: it does all the hard innovation and is then one copy away from being commoditised. — tap to centre the map on it
A model company may face a winner's curse: it does all the hard innovation and is then one copy away from being commoditised.
Last stated 11 months ago
12 Nov 2025
SN
Satya Nadella — holds since 2025-11-12 — tap for who they are
Same subject: Adding one more feature and asking marketing to push harder will not restart growth, even when the feature is great. — tap to centre the map on it
Adding one more feature and asking marketing to push harder will not restart growth, even when the feature is great.
Last stated 8 months ago
25 Jan 2026
JC
Jason Cohen — holds since 2026-01-25 — tap for who they are
Same subject: A business succeeds through a small number of highly effective distribution channels, not many mediocre ones. — tap to centre the map on it
A business succeeds through a small number of highly effective distribution channels, not many mediocre ones.
Last stated 3 years ago
17 Feb 2024
AW
Adam Wiggins — holds since 2024-02-17 — tap for who they are
Same subject: A decade of arguing that software is too slow has started to work: new products are now attacking established categories on a performance pitch alone, and getting traction. — tap to centre the map on it
A decade of arguing that software is too slow has started to work: new products are now attacking established categories on a performance pitch alone, and getting traction.
Last stated a month ago
26 Aug 2026
CM
Casey Muratori — holds since 2026-08-26 — tap for who they are
Same subject: A product can be technically impressive yet fail because it launched before a real market for it existed. — tap to centre the map on it
A product can be technically impressive yet fail because it launched before a real market for it existed.
Last stated 3 weeks ago
11 Sept 2026
MS
M.G. Siegler — holds since 2026-09-11 — tap for who they are
Same subject: A company that deviates from open standards in its data exports without documenting the deviation creates an artificial vendor lock-in. — tap to centre the map on it
A company that deviates from open standards in its data exports without documenting the deviation creates an artificial vendor lock-in.
Last stated 2 years ago
3 Mar 2025
TS
Tobias Sjösten — holds since 2025-03-03 — tap for who they are
Same subject: A sophisticated economy cannot be centrally planned, because planning removes the price signal that carries information about demand. — tap to centre the map on it
A sophisticated economy cannot be centrally planned, because planning removes the price signal that carries information about demand.
Last stated a year ago
2 Sept 2025
BE
Benedict Evans — holds since 2025-09-02 — tap for who they are
Same subject: AI will force a correction in how companies pay for experience once AI-augmented junior employees match the output of far costlier mid-career employees. — tap to centre the map on it
AI will force a correction in how companies pay for experience once AI-augmented junior employees match the output of far costlier mid-career employees.
Last stated 2 months ago
15 Aug 2026
HR
Harper Reed — holds since 2026-08-15 — tap for who they are
Same subject: Corner allocations under price ceilings are a distinct source of cross-market misallocation, separate from Harberger quantity loss and within-market misallocation. — tap to centre the map on it
Corner allocations under price ceilings are a distinct source of cross-market misallocation, separate from Harberger quantity loss and within-market misallocation.
Last stated 8 months ago
12 Feb 2026
AT
Alex Tabarrok — holds since 2026-02-12 — tap for who they are
Same subject: Misallocation, not the aggregate quantity reduction, is the main welfare cost of price controls. — tap to centre the map on it
Misallocation, not the aggregate quantity reduction, is the main welfare cost of price controls.
Last stated 8 months ago
12 Feb 2026
AT
Alex Tabarrok — holds since 2026-02-12 — tap for who they are
Same subject: Draconian price controls are among the most ruinous economic policies a government can impose. — tap to centre the map on it
Draconian price controls are among the most ruinous economic policies a government can impose.
Last stated 2 weeks ago
18 Sept 2026
SS
Scott Sumner — holds since 2026-09-18 — tap for who they are
Same subject: Samuelson's random-walk analogy for stock prices was mathematical showing-off dressed up as a claim about the real world. — tap to centre the map on it
Samuelson's random-walk analogy for stock prices was mathematical showing-off dressed up as a claim about the real world.
Last stated 3 years ago
30 May 2023
AG
Andrew Gelman — holds since 2023-05-27 — tap for who they are
AG
Andrew Gelman — no longer holds since 2023-05-30 — tap for who they are
Same subject: Stock prices are an unreliable indicator of the economy because they often reflect fads and fantasies. — tap to centre the map on it
Stock prices are an unreliable indicator of the economy because they often reflect fads and fantasies.
Last stated 5 days ago
27 Sept 2026
PK
Paul Krugman — holds since 2026-09-27 — tap for who they are
Same subject: Stocks sustained by persistent online attention can stay overpriced for long periods, so overvaluation alone does not imply a near-term correction. — tap to centre the map on it
Stocks sustained by persistent online attention can stay overpriced for long periods, so overvaluation alone does not imply a near-term correction.
Last stated 4 years ago
25 Jul 2022
NS
Noah Smith — holds since 2022-07-25 — tap for who they are
same subject or similar wording a cloud: claims about one subject, named for it bar: when it was last stated, on a scale from 2015 to today — full is today a face: someone who holds the claim — tap it for who they are faded, dashed ring: they no longer hold it — they changed their mind
At the centre
By the time a marketing tactic or channel is well-known enough to have a case study written about it, its edge has been competed away and no longer works.
Last stated 6 Feb 2024 · 3 years ago
Holds Andrew Chen
Read this korrent →
Similar wording
A group of businesses only works when every one of them feeds the others, and everything that does not fit the strategy should be sold.
Last stated 16 Jul 2025 · a year ago
Holds Jamie Dimon
Similar wording
A business can have market fit, real advantages, and sustained effort behind a hard product and still fail if it doesn't give customers a strong enough reason to switch from what they already use.
Last stated 2 Jun 2026 · 4 months ago
Holds Justin Jackson
Similar wording
A dominant company's lead in market share compounds over time and becomes harder for competitors to close, especially in technology.
Last stated 22 Sept 2026 · a week ago
Holds Barry Ritholtz
Similar wording
A model company may face a winner's curse: it does all the hard innovation and is then one copy away from being commoditised.
Last stated 12 Nov 2025 · 11 months ago
Holds Satya Nadella
Similar wording
Adding one more feature and asking marketing to push harder will not restart growth, even when the feature is great.
Last stated 25 Jan 2026 · 8 months ago
Holds Jason Cohen
Similar wording
A business succeeds through a small number of highly effective distribution channels, not many mediocre ones.
Last stated 17 Feb 2024 · 3 years ago
Holds Adam Wiggins
Similar wording
A decade of arguing that software is too slow has started to work: new products are now attacking established categories on a performance pitch alone, and getting traction.
Last stated 26 Aug 2026 · a month ago
Holds Casey Muratori
Similar wording
A product can be technically impressive yet fail because it launched before a real market for it existed.
Last stated 11 Sept 2026 · 3 weeks ago
Holds M.G. Siegler
Same subject: market efficiency
A company that deviates from open standards in its data exports without documenting the deviation creates an artificial vendor lock-in.
Last stated 3 Mar 2025 · 2 years ago
Holds Tobias Sjösten
Same subject: market efficiency
A sophisticated economy cannot be centrally planned, because planning removes the price signal that carries information about demand.
Last stated 2 Sept 2025 · a year ago
Holds Benedict Evans
Same subject: market efficiency
AI will force a correction in how companies pay for experience once AI-augmented junior employees match the output of far costlier mid-career employees.
Last stated 15 Aug 2026 · 2 months ago
Holds Harper Reed
Same subject: price gouging
Corner allocations under price ceilings are a distinct source of cross-market misallocation, separate from Harberger quantity loss and within-market misallocation.
Last stated 12 Feb 2026 · 8 months ago
Holds Alex Tabarrok
Same subject: price gouging
Misallocation, not the aggregate quantity reduction, is the main welfare cost of price controls.
Last stated 12 Feb 2026 · 8 months ago
Holds Alex Tabarrok
Same subject: price gouging
Draconian price controls are among the most ruinous economic policies a government can impose.
Last stated 18 Sept 2026 · 2 weeks ago
Holds Scott Sumner
Same subject: stock market
Samuelson's random-walk analogy for stock prices was mathematical showing-off dressed up as a claim about the real world.
Last stated 30 May 2023 · 3 years ago
No longer holds Andrew Gelman
Same subject: stock market
Stock prices are an unreliable indicator of the economy because they often reflect fads and fantasies.
Last stated 27 Sept 2026 · 5 days ago
Holds Paul Krugman
Same subject: stock market
Stocks sustained by persistent online attention can stay overpriced for long periods, so overvaluation alone does not imply a near-term correction.
Last stated 25 Jul 2022 · 4 years ago
Holds Noah Smith