What Seth Godin thinks about startups
Marketing author and daily blogger; founder of the altMBA and the Akimbo workshops, and author of books including Purple Cow and This Is Marketing.
Seth Godin did not write this page.
We collected these quotes from things they published elsewhere, and every quote links to where it was said. They have no account here and have not endorsed this site. Quotes are word for word; the short line under each one is our own restatement, not their wording. Their own site. Is this you? Claim it or ask us to remove it. Or tell us what is wrong here.
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1 dated position, 2024, in their own words. Our reading of what Seth Godin has said — not written or endorsed by them.
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Their wordsEmployees don't want what you want. Customers don't want what you want. Uh you know, that that one of the challenges of the whole stock option thing is entrepreneurs and founders think that other people will be as motivated by owning part of the company as they are. They are not. Not even close.
↗Seth Godin: "Failure is Learning on Your Way to Mastery" and Other Advice for Creativity (The Knowledge Project #105, published 23 February 2021)youtube.com 16th of 16 in this recording