korrents

Our readingWhat is a korrent?

Employees and customers do not want what founders want, and equity stakes become a demotivator in almost every organisation.

Drawn from what Seth Godin said

startups

You are not the user

What Seth Godin actually said

  1. Seth Godin Marketing author and daily blogger
    Employees don't want what you want. Customers don't want what you want. Uh you know, that that one of the challenges of the whole stock option thing is entrepreneurs and founders think that other people will be as motivated by owning part of the company as they are. They are not. Not even close.

Added to korrents 8 Sept 2026 · How quotes work · Something wrong? Tell us

Do you hold this korrent?Do you also believe this?

I hold this too

Related korrents

Shared subject first, then similar wording. They may agree or disagree.

See this claim on the map