What Rory Sutherland thinks about evolutionary biology
Rory Sutherland is vice chairman of Ogilvy UK, where he helped found the agency's behavioural science practice. He wrote Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business and Life, and writes a column for The Spectator.
Rory Sutherland did not write this page.
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1 dated position, 2025, in their own words. Our reading of what Rory Sutherland has said — not written or endorsed by them.
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Their wordsWe don't really have much evolved experience in evaluating postal efficiency, do we? Okay, we have quart of a million half a million years of evolved experience in deciding who to like and trust because for most of our evolutionary, you know, existence, that was one of the most fi five most important questions to get right.
↗Marketing Expert: The Playbook Behind Every Great Campaign | Rory Sutherlandyoutube.com 5th of 16 in this recording