What Julie Zhuo thinks about simplicity
Co-founder of Sundial; former vice president of product design at Facebook; author of The Making of a Manager; writes The Looking Glass.
Everything they publish, on ppll ↗
Julie Zhuo did not write this page.
We collected these quotes from things they published elsewhere, and every quote links to where it was said. They have no account here and have not endorsed this site. Quotes are word for word; the short line under each one is our own restatement, not their wording. Their own site. Is this you? Claim it or ask us to remove it. Or tell us what is wrong here.
2 dated positions, 2023 to 2025, in their own words. Our reading of what Julie Zhuo has said — not written or endorsed by them.
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Their wordsSometimes designers will go to great lengths to make a user interface novel, or minimal, or simple. This is the wrong goal. Novelty, minimalism or simplicity are good heuristics for obviousness, but do not mistake the means for the end.
↗Conversational Interfaces: the Good, the Ugly & the Billion-Dollar Opportunitylg.substack.com
- 18 months earlier
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Their wordsBetter design does not mean more design. Often, the most obvious designs are invisible.
↗The Looking Glass: How to tell if work is beautifullg.substack.com