What Austin Hay thinks about design
Marketing technology and growth operator; head of marketing technology at Ramp in 2023, earlier at Branch, mParticle and Runway, and founder of the Marketing Technology Academy, sold to Reforge in 2022.
Austin Hay did not write this page.
We collected these quotes from things they published elsewhere, and every quote links to where it was said. They have no account here and have not endorsed this site. Quotes are word for word; the short line under each one is our own restatement, not their wording. Their own site. Is this you? Claim it or ask us to remove it. Or tell us what is wrong here.
Only Austin Hay on design. See everyone on design
1 dated position, 2025, in their own words. Our reading of what Austin Hay has said — not written or endorsed by them.
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Their wordsAdd a required “How did you hear about us?” field to your demo form. Direct attribution is on life support and often not very meaningful to sub $10M ARR companies. This simple question gives you the best signal for what’s actually working. Don’t let anyone in product or design tell you it adds too much friction—if someone bounces over one form field, they weren’t qualified to begin with.
↗Harsh truths of sub-$10M ARR marketinggrowthstackmafia.com 3rd of 3 in this piece