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← Positioning is not a band-aid for a weak product.
17 connected korrents · 16 moments from 19 Nov 2019 to 24 Sept 2026.
Everything filed under product management
product management
Everything filed under design
design
Everything filed under AI and jobs
AI and jobs
Everything filed under hiring
hiring
Everything filed under startups
startups Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Read this korrent: Positioning is not a band-aid for a weak product. Positioning is not a band-aid for a weak product. Last stated 2 years ago
19 Sept 2024
AD
April Dunford — holds since 2024-09-19 — tap for who they are
Same subject: Positioning cannot fix a truly undifferentiated product. — tap to centre the map on it Positioning cannot fix a truly undifferentiated product. Last stated 2 years ago
19 Sept 2024
AD
April Dunford — holds since 2024-09-19 — tap for who they are
Same subject: It is very hard to start with a broad, low-margin consumer product and work your way up into premium positioning. — tap to centre the map on it It is very hard to start with a broad, low-margin consumer product and work your way up into premium positioning. Last stated 7 months ago
12 Apr 2026
ES
Evan Spiegel — holds since 2026-04-12 — tap for who they are
Same subject: New AI capabilities often do not require new positioning, because they usually strengthen an existing value theme. — tap to centre the map on it New AI capabilities often do not require new positioning, because they usually strengthen an existing value theme. Last stated 2 months ago
3 Sept 2026
AD
April Dunford — holds since 2026-09-03 — tap for who they are
Same subject: Get the positioning right and the world keeps handing you wins you never predicted, because well-funded rivals will all use a neutral party to advance their own interests. — tap to centre the map on it Get the positioning right and the world keeps handing you wins you never predicted, because well-funded rivals will all use a neutral party to advance their own interests. Last stated 5 months ago
27 May 2026
DR
Dax Raad — holds since 2026-05-27 — tap for who they are
Same subject: A business can have market fit, real advantages, and sustained effort behind a hard product and still fail if it doesn't give customers a strong enough reason to switch from what they already use. — tap to centre the map on it A business can have market fit, real advantages, and sustained effort behind a hard product and still fail if it doesn't give customers a strong enough reason to switch from what they already use. Last stated 5 months ago
2 Jun 2026
JJ
Justin Jackson — holds since 2026-06-02 — tap for who they are
Same subject: Adding one more feature and asking marketing to push harder will not restart growth, even when the feature is great. — tap to centre the map on it Adding one more feature and asking marketing to push harder will not restart growth, even when the feature is great. Last stated 9 months ago
25 Jan 2026
JC
Jason Cohen — holds since 2026-01-25 — tap for who they are
Same subject: Building a new product on top of whatever is growing fastest is a mistake: momentum is not the same thing as a strong foundation. — tap to centre the map on it Building a new product on top of whatever is growing fastest is a mistake: momentum is not the same thing as a strong foundation. Last stated 4 months ago
9 Jul 2026
AM
Adam Mosseri — holds since 2026-07-09 — tap for who they are
Same subject: Adding things to a product is not the goal and is not what makes it more useful to more people. — tap to centre the map on it Adding things to a product is not the goal and is not what makes it more useful to more people. Last stated 2 months ago
8 Sept 2026
RU
Roman Ugarte — holds since 2026-09-08 — tap for who they are
Same subject: A $1,299, 100-gram pair of slip-on glasses seems far more enticing than a $3,699, 700-gram headset strapped to the face. — tap to centre the map on it A $1,299, 100-gram pair of slip-on glasses seems far more enticing than a $3,699, 700-gram headset strapped to the face. Last stated a month ago
24 Sept 2026
MS
M.G. Siegler — holds since 2026-09-24 — tap for who they are
Same subject: A baby-step version of eval-driven design is to sketch out 10 to 20 hero flows and run the feature or interaction through them to see where it falls apart. — tap to centre the map on it A baby-step version of eval-driven design is to sketch out 10 to 20 hero flows and run the feature or interaction through them to see where it falls apart. Last stated 2 months ago
9 Sept 2026
EB
Ed Bayes — holds since 2026-09-09 — tap for who they are
Same subject: A blank chat box is lazy: it violates the first rule of a good user experience, that it is obvious what you can do. — tap to centre the map on it A blank chat box is lazy: it violates the first rule of a good user experience, that it is obvious what you can do. Last stated a year ago
12 May 2025
JZ
Julie Zhuo — holds since 2025-05-12 — tap for who they are
Same subject: "Diversity" in practice means aiming for fewer white men in positions of authority. — tap to centre the map on it "Diversity" in practice means aiming for fewer white men in positions of authority. Last stated 7 years ago
19 Nov 2019
JP
Jordan Peterson — holds since 2019-11-19 — tap for who they are
Same subject: A candidate needs prestige or wealth, while talent and even genius matter little to success — tap to centre the map on it A candidate needs prestige or wealth, while talent and even genius matter little to success
GB
Gustave Le Bon — holds since c. 1895 — tap for who they are
Same subject: A CEO cannot be a calibrated interviewer for every role, so insisting on interviewing every candidate makes hiring worse rather than better. — tap to centre the map on it A CEO cannot be a calibrated interviewer for every role, so insisting on interviewing every candidate makes hiring worse rather than better. Last stated 2 years ago
17 Dec 2024
CM
Charity Majors — holds since 2024-12-17 — tap for who they are
Same subject: A company must cut half its engineers to pay for the other half's tokens, and that is what the layoffs are actually about. — tap to centre the map on it A company must cut half its engineers to pay for the other half's tokens, and that is what the layoffs are actually about. Last stated 8 months ago
11 Mar 2026
SY
Steve Yegge — holds since 2026-03-11 — tap for who they are
Same subject: A good test of a market for AI-built work is whether a focused outsourcing industry already serves it. — tap to centre the map on it A good test of a market for AI-built work is whether a focused outsourcing industry already serves it. Last stated 3 years ago
21 Aug 2023
ST
Sarah Tavel — holds since 2023-08-21 — tap for who they are
Same subject: A healthcare system could exist where AI provides basic preventive and urgent care while humans provide more complex clinical and emotional care. — tap to centre the map on it A healthcare system could exist where AI provides basic preventive and urgent care while humans provide more complex clinical and emotional care. Last stated 2 months ago
27 Aug 2026
RW
Robert Wachter — holds since 2026-08-27 — tap for who they are
At the centre
Positioning is not a band-aid for a weak product.
Holds Read this korrent →
Positioning cannot fix a truly undifferentiated product.
Holds
It is very hard to start with a broad, low-margin consumer product and work your way up into premium positioning.
Holds
New AI capabilities often do not require new positioning, because they usually strengthen an existing value theme.
Holds
Get the positioning right and the world keeps handing you wins you never predicted, because well-funded rivals will all use a neutral party to advance their own interests.
Holds
A business can have market fit, real advantages, and sustained effort behind a hard product and still fail if it doesn't give customers a strong enough reason to switch from what they already use.
Holds
Adding one more feature and asking marketing to push harder will not restart growth, even when the feature is great.
Holds
Building a new product on top of whatever is growing fastest is a mistake: momentum is not the same thing as a strong foundation.
Holds
Adding things to a product is not the goal and is not what makes it more useful to more people.
Holds
A $1,299, 100-gram pair of slip-on glasses seems far more enticing than a $3,699, 700-gram headset strapped to the face.
Holds
A baby-step version of eval-driven design is to sketch out 10 to 20 hero flows and run the feature or interaction through them to see where it falls apart.
Holds
A blank chat box is lazy: it violates the first rule of a good user experience, that it is obvious what you can do.
Holds
"Diversity" in practice means aiming for fewer white men in positions of authority.
Holds
A candidate needs prestige or wealth, while talent and even genius matter little to success
Last stated c. 1895
Holds
A CEO cannot be a calibrated interviewer for every role, so insisting on interviewing every candidate makes hiring worse rather than better.
Holds
A company must cut half its engineers to pay for the other half's tokens, and that is what the layoffs are actually about.
Holds
A good test of a market for AI-built work is whether a focused outsourcing industry already serves it.
Holds
A healthcare system could exist where AI provides basic preventive and urgent care while humans provide more complex clinical and emotional care.
Holds