A korrentour readingWhat is a korrent?
Asking a leaving customer what made them cancel, rather than why they cancelled, gets materially better answers.
Drawn from what Jason Cohen said
A private bookmark. Not a position, and never counted.
What Jason Cohen actually said
Word for word, with the source under each one. They did not write this page.
Founder of WP Engine and Smart Bear
What you want to do is say what made you cancel? In other words, what about the product or situation or whatever caused the cancellation? Just phrasing it that way, you get much better results.
Added to korrents 25 Jan 2026 · How quotes work · Something wrong? Tell us
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Related korrents
Our reading — they may agree, disagree or merely touch the same thing. Closest first: a shared subject counts for most, then how near the wording is.