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Lulu Cheng Meservey

Lulu Cheng Meservey

@lulu-cheng-meservey · 9 positions · On ppll ↗

Communications executive; founder of Rostra, formerly chief communications officer at Activision Blizzard and head of communications at Substack. Writes the Flack newsletter.

Lulu Cheng Meservey did not write this page.

We collected these quotes from things they published elsewhere, and every quote links to where it was said. They have no account here and have not endorsed this site. Quotes are word for word; the short line under each one is our own restatement, not their wording. Their own site. Is this you? Claim it or ask us to remove it. Or tell us what is wrong here.

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  1. Our reading

    The AI talent war is justified and rational, because the race to AGI will be won by the people capable of building it.

    AGI

    Their wordsThe AI talent war is justified and rational. The race to AGI will be won by attracting and retaining the people capable of building it.

    ↗How to Win the AI Talent Wargetflack.com 1st of 2 in this piece

  3. Our reading

    In the AI talent war money is necessary but not sufficient; over-reliance on pay will not get true believers.

    Their wordsMoney is necessary but not sufficient. Over-reliance on comp reduces companies to ATMs and people to chattel.

    ↗How to Win the AI Talent Wargetflack.com 2nd of 2 in this piece

  4. 5 months earlier

  5. Our reading

    Founders should never outsource their story and strategy, though they can get help with press and outreach.

    startups

    Their wordsAnd while you should never outsource the story and strategy, you can and should get help with things like managing press inquiries or doing outreach.

    ↗Should you hire a PR agency?getflack.com

  6. 12 months earlier

  7. Our reading

    Traditional PR is dead: founders no longer need media gatekeepers to reach their audiences.

    startups

    Their wordsTRADITIONAL PR IS DEAD. For too long, founders have yielded control over their narratives to media and middlemen.

    ↗GO DIRECT: THE MANIFESTOgetflack.com 1st of 3 in this piece

  9. Our reading

    "Corporate communications" is now an oxymoron, since nothing meaningful can be communicated by a faceless committee.

    Their words“Corporate communications” itself is now an oxymoron, as nothing meaningful can be communicated by a faceless committee.

    ↗GO DIRECT: THE MANIFESTOgetflack.com 2nd of 3 in this piece

  11. Our reading

    Communication is the founder’s job: outsourcing comms is as bad as outsourcing code.

    startups

    Their wordsOutsourcing comms is as bad as outsourcing code. As evangelists, founders are irreplaceable.

    ↗GO DIRECT: THE MANIFESTOgetflack.com 3rd of 3 in this piece

  12. 15 months earlier

  13. Our reading

    If a crisis response gets only one thing right, it should be the apology, because that is what people remember.

    Their wordsBut if you’re going to get one thing right, let it be the apology — it’s what people will remember.

    ↗The art of the apologygetflack.com

  14. 2 months earlier

  15. Our reading

    Avoiding risk does not mean fewer mistakes, only different ones: mistakes of omission.

    Their wordsThere’s a common belief that less risk equals less error. That’s wrong. When you avoid risks, you don’t make fewer mistakes — you make different mistakes.

    ↗The risks of playing it safegetflack.com 1st of 2 in this piece

  17. Our reading

    Great companies are built on maximizing upside, not minimizing downside.

    Their wordsGreat companies don’t get built on minimizing downside, but on maximizing upside.

    ↗The risks of playing it safegetflack.com 2nd of 2 in this piece