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Lulu Cheng Meservey

What Lulu Cheng Meservey thinks about startups

@lulu-cheng-meservey · 9 positions · On ppll ↗

Communications executive; founder of Rostra, formerly chief communications officer at Activision Blizzard and head of communications at Substack. Writes the Flack newsletter.

Lulu Cheng Meservey did not write this page.

We collected these quotes from things they published elsewhere, and every quote links to where it was said. They have no account here and have not endorsed this site. Quotes are word for word; the short line under each one is our own restatement, not their wording. Their own site. Is this you? Claim it or ask us to remove it. Or tell us what is wrong here.

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Only Lulu Cheng Meservey on startups. See everyone on startups

3 dated positions, 2024 to 2025, in their own words. Our reading of what Lulu Cheng Meservey has said — not written or endorsed by them.

3 positions so far — this page is not yet offered to search engines.

  1. Our readingFounders should never outsource their story and strategy, though they can get help with press and outreach.

    Their wordsAnd while you should never outsource the story and strategy, you can and should get help with things like managing press inquiries or doing outreach.

    ↗Should you hire a PR agency?getflack.com

  2. 12 months earlier

  3. Our readingTraditional PR is dead: founders no longer need media gatekeepers to reach their audiences.

    Their wordsTRADITIONAL PR IS DEAD. For too long, founders have yielded control over their narratives to media and middlemen.

    ↗GO DIRECT: THE MANIFESTOgetflack.com 1st of 3 in this piece

  5. Our readingCommunication is the founder’s job: outsourcing comms is as bad as outsourcing code.

    Their wordsOutsourcing comms is as bad as outsourcing code. As evangelists, founders are irreplaceable.

    ↗GO DIRECT: THE MANIFESTOgetflack.com 3rd of 3 in this piece