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Luis Ouriach

What Luis Ouriach thinks about agency

@luis-ouriach · 19 positions · 0 changes of mind

Designer Advocate at Figma as of March 2026, helping teams navigate design systems.

Everything they publish, on ppll ↗

Luis Ouriach did not write this page.

We collected these quotes from things they published elsewhere, and every quote links to where it was said. They have no account here and have not endorsed this site. Quotes are word for word; the short line under each one is our own restatement, not their wording. Their own site. Is this you? Claim it or ask us to remove it. Or tell us what is wrong here.

4 dated positions, 2026, in their own words. Our reading of what Luis Ouriach has said — not written or endorsed by them.

4 positions so far — this page is not yet offered to search engines.

  1. Our readingEach person, team and company has to decide what its roles are now and what the tools take over, as soon as possible, before that decision is made for it.

    Their wordswe have to decide as an individual, as a company, or even as a team within a company, what are our roles actually now, and what are the tools taking over, and decide that as soon as we possibly can before that decision is made for us

    ↗Luis Ouriach - How are design systems changing?youtube.com 4th of 19 in this recording

  3. Our readingTeams should hang out together more and build rituals for collaborating, instead of each role owning its own artifact.

    designproduct management

    Their wordshanging out together as a team more and building rituals that allow you to collaborate synchronously, asynchronously. That is a Slack channel, it's a document, it's a Figma file or other file that you prefer to collaborate in, but doing that as a unit, and not saying, "I'm the product manager, therefore I own the PRD. I'm a designer, therefore I own the design.

    ↗Luis Ouriach - How are design systems changing?youtube.com 6th of 19 in this recording

  5. Our readingTaking the label "design system" off the work is going to help bring it out of the silo and to the center of an organization's change.

    design

    Their wordstaking the label of design system off what we're doing is going to help. It's going to bring you out of the corner and out of the silo and to the center of an organization's change

    ↗Luis Ouriach - How are design systems changing?youtube.com 11th of 19 in this recording

  7. Our readingMore people are going to be able to create their ideas, and nobody is in a position to tell people what they can or can't make.

    Their wordsmore people are going to be able to create their ideas. We're not in a position to tell people what they can or can't make

    ↗Luis Ouriach - How are design systems changing?youtube.com 18th of 19 in this recording