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Loredana Crisan

What Loredana Crisan thinks about design

@loredana-crisan · 22 positions · 0 changes of mind

Chief Design Officer at Figma, who also leads product alongside design.

Everything they publish, on ppll ↗

Loredana Crisan did not write this page.

We collected these quotes from things they published elsewhere, and every quote links to where it was said. They have no account here and have not endorsed this site. Quotes are word for word; the short line under each one is our own restatement, not their wording. Their own site. Is this you? Claim it or ask us to remove it. Or tell us what is wrong here.

13 dated positions, 2026, in their own words. Our reading of what Loredana Crisan has said — not written or endorsed by them.

  1. Our readingReally good performance expertise requires time; even people with great aptitude still need to put in the work to become an incredible designer.

    Their wordsReally good performance expertise requires time. Nobody, even somebody with like incredible aptitude or, you know, biological, uh, you know, aptitude towards a task still needs to put in the work to get to the NBA, to be a brilliant pianist, to like be an incredible designer.

    ↗Loredana Crisan - Figma's big bets for the future of AI designyoutube.com 1st of 22 in this recording

  3. Our readingWhen everyone has the power to build, the need to stand out is elevated.

    Their wordsI actually think that what happens when everyone has the power to build is is actually it elevates the need to stand out.

    ↗Loredana Crisan - Figma's big bets for the future of AI designyoutube.com 5th of 22 in this recording

  5. Our readingWhat matters is a point of view and human intuition about what the experience should be, which needs to come through, more than taste.

    taste

    Their wordsSo this is why I think it's not it's not taste, it's like just your point of view, your human intuition. Like what you want for that experience like needs to come through

    ↗Loredana Crisan - Figma's big bets for the future of AI designyoutube.com 7th of 22 in this recording

  7. Our readingSome things are almost impossible to describe in a prompt, the color wheel will never be replaced by one, and there are moments where you just want to take control yourself.

    Their wordsIt's almost impossible to describe. If there's a color that I want to put in my design, the color wheel will never be replaced by a prompt to, you know, so it there are moments where you just want to take take control yourself.

    ↗Loredana Crisan - Figma's big bets for the future of AI designyoutube.com 10th of 22 in this recording

  9. Our readingIncreasingly, designers are creating systems, not just screens.

    Their wordsincreasingly as designers, I believe, we're we're creating systems, not just just screens.

    ↗Loredana Crisan - Figma's big bets for the future of AI designyoutube.com 11th of 22 in this recording

  11. Our readingDesign is never done alone; it evolves through critique, and other people are one of its tools.

    Their wordsDesign is never done alone. Design is evolved through critique. It's it's a place where, you know, one of the tools of design is other people.

    ↗Loredana Crisan - Figma's big bets for the future of AI designyoutube.com 12th of 22 in this recording

  13. Our readingReview is a bottleneck across design and development, and since people love making more than reviewing, they now have to become expert reviewers and probably automate reviews too.

    Their wordsReview is a bottleneck across design, across development right now and it's quite interesting because as humans we actually love making and we don't love reviewing quite as much. But we're now in a place where we have to become expert reviewers and probably figure out how to automate those reviews as well.

    ↗Loredana Crisan - Figma's big bets for the future of AI designyoutube.com 15th of 22 in this recording

  15. Our readingEveryone is elevating up the stack in some way, and design is having an identity crisis and a renaissance at the same time.

    Their wordseveryone is elevating uh up the stack in some way. Design is having a an identity crisis and a renaissance at the same time.

    ↗Loredana Crisan - Figma's big bets for the future of AI designyoutube.com 16th of 22 in this recording

  17. Our readingRoles are blurring but expertise still very much matters, and a designer should feel empowered to take an idea all the way to front end production.

    Their wordsThe roles are blurring. Expertise still very very much matters. Of course I would I would say that a designer should feel empowered to take their idea all the way to like front end production

    ↗Loredana Crisan - Figma's big bets for the future of AI designyoutube.com 17th of 22 in this recording

  19. Our readingIt is really important for designers to embrace evals, because that is how the system is created and it is the definition of good.

    Their wordsit's really really important for designers to embrace eval's because that is how you create the system. That's your definition of good.

    ↗Loredana Crisan - Figma's big bets for the future of AI designyoutube.com 18th of 22 in this recording

  21. Our readingDesign is an unverifiable domain: there is not a correct answer to design, but there are many incorrect answers.

    Their wordsit's fascinating to try to do this on an unverifiable domain like design because design is not, you know, there's not a correct answer to design, but there are many incorrect answers.

    ↗Loredana Crisan - Figma's big bets for the future of AI designyoutube.com 20th of 22 in this recording

  23. Our readingMagic happens at the intersection of things that used to be disconnected, such as design and code, sound and visual, or PM and design.

    Their wordsI really, really believe in, you know, the magic that happens at the intersection of things that used to be disconnected, whether it's design and code, sound and visual, you know, PM and and design.

    ↗Loredana Crisan - Figma's big bets for the future of AI designyoutube.com 21st of 22 in this recording

  25. Our readingComplexity is kind of the enemy of action, and design is increasingly important for simplifying things so they can move forward.

    Their wordsfigure out what thoughts connect, and simplify things that allow you to take things forward because complexity is kind of the enemy of action. And this way design like is is increasingly important here, too.

    ↗Loredana Crisan - Figma's big bets for the future of AI designyoutube.com 22nd of 22 in this recording