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Dan Shipper

What Dan Shipper thinks about product management

@dan-shipper · 35 positions · 0 changes of mind

Co-founder and chief executive of Every, the AI-focused writing and software studio behind Cora, Spiral and Proof.

Everything they publish, on ppll ↗

Dan Shipper did not write this page.

We collected these quotes from things they published elsewhere, and every quote links to where it was said. They have no account here and have not endorsed this site. Quotes are word for word; the short line under each one is our own restatement, not their wording. Their own site. Is this you? Claim it or ask us to remove it. Or tell us what is wrong here.

5 dated positions, 2026, in their own words. Our reading of what Dan Shipper has said — not written or endorsed by them.

The line under a date shows how recently it was said: empty within a month, full after three years.

  1. Our readingMost customers are unfamiliar with frontier AI and look to the companies building their products to tell them what to do.

    Their wordsbut most of your customers are not familiar with this stuff. They're actually looking to you uh, to tell them what to do.

    ↗How to run your product team like a research lab | Dan Shipper (Every) (Lenny & Friends Summit, San Francisco, 10 September 2026)youtube.com 1st of 11 in this recording

  3. Our readingExecuting a roadmap and staying at the AI frontier are opposed ways of working, so asking the same people to do both is very hard.

    Their wordsIt feels like if you're running a product team, it feels like it's everyone's job to execute the road map at a high level and to stay at the frontier at the same time. And that's really, really hard because these are very opposed ways of working.

    ↗How to run your product team like a research lab | Dan Shipper (Every) (Lenny & Friends Summit, San Francisco, 10 September 2026)youtube.com 2nd of 11 in this recording

  5. Our readingA product organisation should run like a research lab, or at least add research-lab elements.

    Their wordsMy contention that you should run your product org like a research lab or you should add some research lab lab elements to your product org.

    ↗How to run your product team like a research lab | Dan Shipper (Every) (Lenny & Friends Summit, San Francisco, 10 September 2026)youtube.com 3rd of 11 in this recording

  7. Our readingA product organisation set up well welcomes new model releases instead of dreading them.

    Their wordsThe way that you know this is working is you will welcome moments when new models drop and be excited about them instead of dreading them.

    ↗How to run your product team like a research lab | Dan Shipper (Every) (Lenny & Friends Summit, San Francisco, 10 September 2026)youtube.com 11th of 11 in this recording

  8. 4 months earlier

  9. Our readingProduct managers are the AI era’s big winners: coding models are now good enough to pair a lightly technical PM’s product sense with actually shipping.

    Their wordsBut the coding models have gotten good enough that he can pair the kind of the technical knowledge he does have with his really spiky product sense and sense for writing and sense for users.

    ↗AI predictions: Job markets, Codex beats Claude, and the death of org charts | Dan Shipperyoutube.com 20th of 24 in this recording

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