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← What is obvious to you is often not obvious to anyone else, so show early drafts to a representative reader.

17 connected korrents · 18 moments from 21 Nov 2010 to 4 Oct 2026.

Everything filed under design design Everything filed under taste taste Everything filed under simplicity simplicity Everything filed under behavioural science behavioural science Everything filed under creativity creativity Everything filed under AI writing AI writing Everything filed under innovation innovation Same subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subjectSame subject Read this korrent: What is obvious to you is often not obvious to anyone else, so show early drafts to a representative reader. What is obvious to you is often notobvious to anyone else, so show earlydrafts to a representative reader. Last stated 11 years ago by 30 Jul 2015 SP Steven Pinker — holds since 2015-07-30 — tap for who they are Same subject: Everybody's own ideas seem obvious to them, so what is obvious to you may be amazing to someone else. — tap to centre the map on it Everybody's own ideas seem obviousto them, so what is obvious to youmay be amazing to someone else. Last stated 16 years ago 21 Nov 2010 DS Derek Sivers — holds since 2010-11-21 — tap for who they are Same subject: People tend to overestimate their own contributions to collaborative work. — tap to centre the map on it People tend to overestimate theirown contributions to collaborativework. Last stated 7 years ago 30 May 2019 CO Christopher Olah — holds since 2019-05-30 — tap for who they are Same subject: Once an explanation is revealed, people tend to believe they already knew it, even when they did not. — tap to centre the map on it Once an explanation is revealed,people tend to believe they alreadyknew it, even when they did not. Last stated 6 months ago 7 Apr 2026 JB Jamie Brandon — holds since 2026-04-07 — tap for who they are Same subject: Obviousness comes from conforming to people's existing mental models: do not reinvent a common UI pattern unless the new one is at least twice as good. — tap to centre the map on it Obviousness comes from conforming topeople's existing mental models: donot reinvent a common UI patternunless the new one is at least twiceas good. Last stated 3 years ago 16 Nov 2023 JZ Julie Zhuo — holds since 2023-11-16 — tap for who they are Same subject: Creativity is not just putting things together; it is an answer not foreseeable from the question and what was already known. — tap to centre the map on it Creativity is not just puttingthings together; it is an answer notforeseeable from the question andwhat was already known. Last stated 8 months ago 19 Feb 2026 NR Naval Ravikant — holds since 2026-02-19 — tap for who they are Same subject: Writing behind a unique paywall puts a post outside the broader conversation — tap to centre the map on it Writing behind a unique paywall putsa post outside the broaderconversation Last stated a year ago 30 Jun 2025 ZM Zvi Mowshowitz — holds since 2025-06-30 — tap for who they are Same subject: Now that anyone can generate a body of text, the only thing that justifies asking for a reader's time is whether the idea itself is worth reading. — tap to centre the map on it Now that anyone can generate a bodyof text, the only thing thatjustifies asking for a reader's timeis whether the idea itself is worthreading. Last stated 2 months ago 19 Aug 2026 AO Addy Osmani — holds since 2026-08-19 — tap for who they are Same subject: An idea can look obvious in hindsight only because the insight that makes it obvious was itself the hard discovery. — tap to centre the map on it An idea can look obvious inhindsight only because the insightthat makes it obvious was itself thehard discovery. Last stated 11 years ago 31 Aug 2015 CO Christopher Olah — holds since 2015-08-31 — tap for who they are Same subject: A $1,299, 100-gram pair of slip-on glasses seems far more enticing than a $3,699, 700-gram headset strapped to the face. — tap to centre the map on it A $1,299, 100-gram pair of slip-onglasses seems far more enticing thana $3,699, 700-gram headset strappedto the face. Last stated 2 weeks ago 24 Sept 2026 MS M.G. Siegler — holds since 2026-09-24 — tap for who they are Same subject: A baby-step version of eval-driven design is to sketch out 10 to 20 hero flows and run the feature or interaction through them to see where it falls apart. — tap to centre the map on it A baby-step version of eval-drivendesign is to sketch out 10 to 20hero flows and run the feature orinteraction through them to seewhere it falls apart. Last stated a month ago 9 Sept 2026 EB Ed Bayes — holds since 2026-09-09 — tap for who they are Same subject: A blank chat box is lazy: it violates the first rule of a good user experience, that it is obvious what you can do. — tap to centre the map on it A blank chat box is lazy: itviolates the first rule of a gooduser experience, that it is obviouswhat you can do. Last stated a year ago 12 May 2025 JZ Julie Zhuo — holds since 2025-05-12 — tap for who they are Same subject: A browser works better as a single window than as multiple separate windows. — tap to centre the map on it A browser works better as a singlewindow than as multiple separatewindows. Last stated 4 weeks ago 15 Sept 2026 CC Chris Coyier — holds since 2026-09-15 — tap for who they are Same subject: A business is more likely to fail from taking on too much complexity than from lacking resources. — tap to centre the map on it A business is more likely to failfrom taking on too much complexitythan from lacking resources. Last stated 8 years ago 29 Sept 2018 TG Tren Griffin — holds since 2018-09-29 — tap for who they are Same subject: A business succeeds through a small number of highly effective distribution channels, not many mediocre ones. — tap to centre the map on it A business succeeds through a smallnumber of highly effectivedistribution channels, not manymediocre ones. Last stated 3 years ago 17 Feb 2024 AW Adam Wiggins — holds since 2024-02-17 — tap for who they are Same subject: A big part of taste is delivering high levels of craft in an accessible way so that as many people as possible can experience it. — tap to centre the map on it A big part of taste is deliveringhigh levels of craft in anaccessible way so that as manypeople as possible can experienceit. Last stated 6 months ago 21 Apr 2026 BJ Brandon Jacoby — holds since 2026-04-21 — tap for who they are Same subject: A company name can have different appeal to corporate buyers versus their customers. — tap to centre the map on it A company name can have differentappeal to corporate buyers versustheir customers. Last stated a week ago 4 Oct 2026 PG Paul Graham — holds since 2026-10-04 — tap for who they are Same subject: A first draft should not be graded good or bad; it is only the material that taste then gets to act on. — tap to centre the map on it A first draft should not be gradedgood or bad; it is only the materialthat taste then gets to act on. Last stated 2 months ago 6 Aug 2026 GS George Saunders — holds since 2026-08-06 — tap for who they are
same subject or similar wordinga cloud: claims about one subject, named for itbar: when it was last stated, on a scale from 2010 to today (stretched back to the oldest claim here) — full is todaya face: someone who holds the claim — tap it for who they are

At the centre What is obvious to you is often not obvious to anyone else, so show early drafts to a representative reader. Last stated by 30 Jul 2015 · 11 years ago Holds Steven Pinker Read this korrent →