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← Obviousness comes from conforming to people's existing mental models:…
17 connected korrents · 14 moments from 1 Mar 1999 to 24 Sept 2026. Nearly all of them are about mental models .
Everything filed under design
design
Everything filed under creativity
creativity
Cannot both be true Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject
Read this korrent: Obviousness comes from conforming to people's existing mental models: do not reinvent a common UI pattern unless the new one is at least twice as good.
Obviousness comes from conforming to people's existing mental models: do not reinvent a common UI pattern unless the new one is at least twice as good.
Last stated 3 years ago
16 Nov 2023
JZ
Julie Zhuo — holds since 2023-11-16 — tap for who they are
Cannot both be true: Within about five years the user interface will be generated afresh each time a user opens an app, so different users will get drastically different designs. — tap to centre the map on it
Within about five years the user interface will be generated afresh each time a user opens an app, so different users will get drastically different designs.
Last stated 3 years ago
29 Feb 2024
JN
Jakob Nielsen — holds since 2024-02-29 — tap for who they are
Same subject: A few dozen mental models are enough to get a firm grasp of how the world works. — tap to centre the map on it
A few dozen mental models are enough to get a firm grasp of how the world works.
Last stated 9 years ago
by 12 Aug 2017
JC
James Clear — holds since 2017-08-12 — tap for who they are
Same subject: A mental model is an explanation of how something works, and each one helps in understanding a different part of life, such as markets, trust or decay. — tap to centre the map on it
A mental model is an explanation of how something works, and each one helps in understanding a different part of life, such as markets, trust or decay.
Last stated 9 years ago
by 12 Aug 2017
JC
James Clear — holds since 2017-08-12 — tap for who they are
Same subject: A mental model only helps if it is known well, practised, and applied in the right context at the right time. — tap to centre the map on it
A mental model only helps if it is known well, practised, and applied in the right context at the right time.
Last stated 10 years ago
by 6 Jul 2016
GW
Gabriel Weinberg — holds since 2016-07-06 — tap for who they are
Same subject: A small set of mental models comes up again and again in everyday decisions, problem solving and truth seeking. — tap to centre the map on it
A small set of mental models comes up again and again in everyday decisions, problem solving and truth seeking.
Last stated 10 years ago
by 6 Jul 2016
GW
Gabriel Weinberg — holds since 2016-07-06 — tap for who they are
Same subject: A thought experiment serves to encourage speculation and logical thinking and to change paradigms. — tap to centre the map on it
A thought experiment serves to encourage speculation and logical thinking and to change paradigms.
Last stated 5 years ago
1 Feb 2022
SP
Shane Parrish — holds since 2022-02-01 — tap for who they are
Same subject: Any one person's list of mental models is shaped by their own experience and is likely incomplete. — tap to centre the map on it
Any one person's list of mental models is shaped by their own experience and is likely incomplete.
Last stated 10 years ago
by 6 Jul 2016
GW
Gabriel Weinberg — holds since 2016-07-06 — tap for who they are
Same subject: Everyone has a circle of competence, and it is very hard to advance — tap to centre the map on it
Everyone has a circle of competence, and it is very hard to advance
CM
Charlie Munger — holds since c. 1994 — tap for who they are
Same subject: Experimenting with mental models does not require high craft and is better done at speed, in the open, in iteration than by polishing something that is the wrong shape. — tap to centre the map on it
Experimenting with mental models does not require high craft and is better done at speed, in the open, in iteration than by polishing something that is the wrong shape.
Last stated 3 months ago
8 Jul 2026
MC
Meaghan Choi — holds since 2026-07-08 — tap for who they are
Same subject: A $1,299, 100-gram pair of slip-on glasses seems far more enticing than a $3,699, 700-gram headset strapped to the face. — tap to centre the map on it
A $1,299, 100-gram pair of slip-on glasses seems far more enticing than a $3,699, 700-gram headset strapped to the face.
Last stated 4 weeks ago
24 Sept 2026
MS
M.G. Siegler — holds since 2026-09-24 — tap for who they are
Same subject: A baby-step version of eval-driven design is to sketch out 10 to 20 hero flows and run the feature or interaction through them to see where it falls apart. — tap to centre the map on it
A baby-step version of eval-driven design is to sketch out 10 to 20 hero flows and run the feature or interaction through them to see where it falls apart.
Last stated a month ago
9 Sept 2026
EB
Ed Bayes — holds since 2026-09-09 — tap for who they are
Same subject: A blank chat box is lazy: it violates the first rule of a good user experience, that it is obvious what you can do. — tap to centre the map on it
A blank chat box is lazy: it violates the first rule of a good user experience, that it is obvious what you can do.
Last stated a year ago
12 May 2025
JZ
Julie Zhuo — holds since 2025-05-12 — tap for who they are
Same subject: A browser works better as a single window than as multiple separate windows. — tap to centre the map on it
A browser works better as a single window than as multiple separate windows.
Last stated a month ago
15 Sept 2026
CC
Chris Coyier — holds since 2026-09-15 — tap for who they are
Same subject: A design has to be kept simple for reliability and intellectual control, but nobody yet knows how to reach simplicity systematically. — tap to centre the map on it
A design has to be kept simple for reliability and intellectual control, but nobody yet knows how to reach simplicity systematically.
Last stated 28 years ago
1 Mar 1999
ED
Edsger W. Dijkstra — holds since 1999-03-01 — tap for who they are
Same subject: A designer's edge now is pulling things back, making them simpler and more understandable, because everyone can kind of execute right now. — tap to centre the map on it
A designer's edge now is pulling things back, making them simpler and more understandable, because everyone can kind of execute right now.
Last stated 3 months ago
29 Jul 2026
CD
Charlie Deets — holds since 2026-07-29 — tap for who they are
Same subject: A product's craft probably comes down to whether it works without pain and how it makes people feel. — tap to centre the map on it
A product's craft probably comes down to whether it works without pain and how it makes people feel.
Last stated a month ago
10 Sept 2026
RS
Robby Stein — holds since 2026-09-10 — tap for who they are
Same subject: A shadow in an interface implies a light source, so an elevated element needs a highlight where the light falls, not just a drop shadow. — tap to centre the map on it
A shadow in an interface implies a light source, so an elevated element needs a highlight where the light falls, not just a drop shadow.
Last stated 2 years ago
21 Feb 2025
TC
Thiago Costa — holds since 2025-02-21 — tap for who they are
cannot both be true same subject or similar wording a cloud: claims about one subject, named for it bar: when it was last stated, on a scale from 1999 to today (stretched back to the oldest claim here) — full is today a face: someone who holds the claim — tap it for who they are
At the centre
Obviousness comes from conforming to people's existing mental models: do not reinvent a common UI pattern unless the new one is at least twice as good.
Last stated 16 Nov 2023 · 3 years ago
Holds Julie Zhuo
Read this korrent →
Cannot both be true
Within about five years the user interface will be generated afresh each time a user opens an app, so different users will get drastically different designs.
Last stated 29 Feb 2024 · 3 years ago
Holds Jakob Nielsen
Same subject: mental models
A few dozen mental models are enough to get a firm grasp of how the world works.
Last stated by 12 Aug 2017 · 9 years ago
Holds James Clear
Same subject: mental models
A mental model is an explanation of how something works, and each one helps in understanding a different part of life, such as markets, trust or decay.
Last stated by 12 Aug 2017 · 9 years ago
Holds James Clear
Same subject: mental models
A mental model only helps if it is known well, practised, and applied in the right context at the right time.
Last stated by 6 Jul 2016 · 10 years ago
Holds Gabriel Weinberg
Same subject: mental models
A small set of mental models comes up again and again in everyday decisions, problem solving and truth seeking.
Last stated by 6 Jul 2016 · 10 years ago
Holds Gabriel Weinberg
Same subject: mental models
A thought experiment serves to encourage speculation and logical thinking and to change paradigms.
Last stated 1 Feb 2022 · 5 years ago
Holds Shane Parrish
Same subject: mental models
Any one person's list of mental models is shaped by their own experience and is likely incomplete.
Last stated by 6 Jul 2016 · 10 years ago
Holds Gabriel Weinberg
Same subject: mental models
Everyone has a circle of competence, and it is very hard to advance
Last stated c. 1994
Holds Charlie Munger
Same subject: mental models
Experimenting with mental models does not require high craft and is better done at speed, in the open, in iteration than by polishing something that is the wrong shape.
Last stated 8 Jul 2026 · 3 months ago
Holds Meaghan Choi
Same subject: design
A $1,299, 100-gram pair of slip-on glasses seems far more enticing than a $3,699, 700-gram headset strapped to the face.
Last stated 24 Sept 2026 · 4 weeks ago
Holds M.G. Siegler
Same subject: design
A baby-step version of eval-driven design is to sketch out 10 to 20 hero flows and run the feature or interaction through them to see where it falls apart.
Last stated 9 Sept 2026 · a month ago
Holds Ed Bayes
Same subject: design
A blank chat box is lazy: it violates the first rule of a good user experience, that it is obvious what you can do.
Last stated 12 May 2025 · a year ago
Holds Julie Zhuo
Same subject: simplicity
A browser works better as a single window than as multiple separate windows.
Last stated 15 Sept 2026 · a month ago
Holds Chris Coyier
Same subject: simplicity
A design has to be kept simple for reliability and intellectual control, but nobody yet knows how to reach simplicity systematically.
Last stated 1 Mar 1999 · 28 years ago
Holds Edsger W. Dijkstra
Same subject: simplicity
A designer's edge now is pulling things back, making them simpler and more understandable, because everyone can kind of execute right now.
Last stated 29 Jul 2026 · 3 months ago
Holds Charlie Deets
Same subject: taste
A product's craft probably comes down to whether it works without pain and how it makes people feel.
Last stated 10 Sept 2026 · a month ago
Holds Robby Stein
Same subject: taste
A shadow in an interface implies a light source, so an elevated element needs a highlight where the light falls, not just a drop shadow.
Last stated 21 Feb 2025 · 2 years ago
Holds Thiago Costa