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Niching down is irrelevant if the segment is not in a situation where they would be weird not to buy.
Drawn from what Rob Snyder said
Subjectstartups
What Rob Snyder actually said
- Rob Snyder Author of The Power of Pull and writer of the newsletter…
You're often told to niche down, which makes sense in theory, but if you niche down to some segment that you want to sell to, it's irrelevant because they might not be in a situation where they're weird not to buy.
Where this was said
Watch from 0:57:29 plays here↗Notes on the Physics of Startupsyoutube.com
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Added to korrents 6 Nov 2026 · How quotes work · Something wrong? Tell us
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