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Google's weakness is its own margins: it cannot go aggressively after anything less profitable than a link click, which is exactly where a challenger should attack.

Drawn from what Aravind Srinivas said

Google

Incentives

What Aravind Srinivas actually said

  1. Aravind Srinivas Co-founder and CEO of Perplexity, an AI answer engine
    What is the weakness of Google is that any ad unit that’s less profitable than a link, or any ad unit that kind of disincentivizes the link click is not in their interest to go aggressive on, because it takes money away from something that’s higher margins.

Added to korrents 7 Sept 2026 · How quotes work · Something wrong? Tell us

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