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Good design is unobtrusive: products that fulfil a purpose are tools, neither decorative objects nor works of art, and should leave room for the user's self-expression.

Drawn from what Dieter Rams said

design How things should be made and judged: what makes a design good, who should do the designing, and what an interface is for.

simplicity Less, but better: reduction as the way to make something good, and the argument about when it goes too far.

designunder our current: Good design is less, and it disappears into the hand What makes a design good?under our view: Good design disappears: it is obvious to use, explains itself, and is never noticed

A private bookmark. Not a position, and never counted.

What Dieter Rams actually said

Word for word, with the source under each one. They did not write this page.

  1. Dieter Rams by

    Industrial designer; head of design at Braun from 1961 to…

    Products fulfilling a purpose are like tools. They are neither decorative objects nor works of art. Their design should therefore be both neutral and restrained, to leave room for the user’s self-expression.

Added to korrents 3 Aug 2012 · How quotes work · Something wrong? Tell us

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