korrents

Our readingWhat is a korrent?

Giving technologists and management consultants power over decisions optimises a business for something far from what its customers care about.

Drawn from what Rory Sutherland said

Subjectmanagement
What this subject means

management Running the place: an executive's calendar, dissent, severance, and what a manager is actually for.

What Rory Sutherland actually said

  1. Rory Sutherland Rory Sutherland is vice chairman of Ogilvy UK
    When you allow tech bros too much power over decision-making along with their running dog lackey in kind of management consultancy, you're optimizing for something which may be very very distant from what your real world customers really care about.

    Where this was said

    Watch from 0:42:29 plays here

    ↗Marketing Expert: The Playbook Behind Every Great Campaign | Rory Sutherlandyoutube.com

    9 Dec 2025 · video · 2h 00m · spoken · machine transcript

    All 16 korrents from this recordingthis one is 8th

Added to korrents 8 Sept 2026 · How quotes work · Something wrong? Tell us

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