Our readingWhat is a korrent?
A team should be aligned at a conceptual level before moving into visual experiments and prototypes, because a trap for designers is coming up with a bunch of options and picking one too early.
Drawn from what Flora Guo said
Subjectdesign
What this subject means
design How things should be made and judged: what makes a design good, who should do the designing, and what an interface is for.