A startup's durable advantage over a general model is having visibility into data the general model will never see.

Chief Scientist at Google DeepMind and Google Research

Yeah, I mean I think uh sometimes it's uh a product that you build that might have access to particular kind of data that the underlying model might not the a general model. So it might be you're building something to help users organize all their own personal information and the model won't necessarily have access to that. And so there you can have a big advantage because all of a sudden your model has visibility or your product has visibility into important data.