korrents

Our readingWhat is a korrent?

A real product decision says a proposal is a great idea and still turns it down for something else.

Drawn from what Des Traynor said

What this subject means

product management What a product manager is for, who decides what gets built, and what happens to that job once delivery is cheap.

Say no by default

product managementunder our view: A real product decision is a no, and it costs something to give one What is a PM for, now that building is cheap?under our view: Building got cheap, so the scarce work is choosing what to build and knowing what good looks like

What Des Traynor actually said

  1. Des Traynor Co-founder of Intercom
    Real product decisions aren’t easy. They require you to look at a proposal and say “This is a really great idea, I can see why our customers would like it. Well done. But we’re not going to build it. Instead, here’s what we’re doing.”.

Added to korrents 8 Sept 2026 · How quotes work · Something wrong? Tell us

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