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Rita Kozlov

Rita Kozlov

@rita-kozlov · 9 positions

Vice president at Cloudflare for its developer platform, as of 2025 (“VP, Developer”); writes on the Cloudflare blog about Workers, agents and open source.

Rita Kozlov did not write this page.

We collected these quotes from things they published elsewhere, and every quote links to where it was said. They have no account here and have not endorsed this site. Quotes are word for word; the short line under each one is our own restatement, not their wording. Their own site. Is this you? Claim it or ask us to remove it. Or tell us what is wrong here.

6 of Rita Kozlov's claims fit 4 mental models. Most often: Cheaper means more, not less, Collective action problems, Conservation of complexity.

Models we see in what they say

Our reading: their claim applies the idea without naming it. The claim is theirs; filing it here is ours.

Cheaper means more, not less

Make something cheaper to use and people use so much more of it that the total goes up (Jevons paradox).

Used by 12 others

AI has sharply cut the cost of experimenting with software ideas.

  1. Rita Kozlov Vice president at Cloudflare for its developer platform One of the marvels of the recent AI revolution is the extent to which the cost of experimentation has gone down. Welcome to Developer Week 2025blog.cloudflare.com · 6 Apr 2025All korrents from this piece
    One of the marvels of the recent AI revolution is the extent to which the cost of experimentation has gone down.

More code will be written in the next five years than in the whole history of software.

  1. Rita Kozlov Vice president at Cloudflare for its developer platform AI is making it faster to ship more code and expanding the audience of who can write code (anyone!) — in the next 5 years we believe more code will be written than has been in the history of software. Welcome to Developer Week 2025blog.cloudflare.com · 6 Apr 2025All korrents from this piece
    AI is making it faster to ship more code and expanding the audience of who can write code (anyone!) — in the next 5 years we believe more code will be written than has been in the history of software.

Collective action problems

What everyone would gain from, nobody provides alone, so shared goods need someone or something to hold people together.

Used by 21 others

A healthy open-source ecosystem lifts all companies, including competitors.

  1. Rita Kozlov Vice president at Cloudflare for its developer platform A healthy, innovative, and sustainable open-source ecosystem is the rising tide that lifts all of our boats. Why Cloudflare, Netlify, and Webflow are collaborating to support Open Source tools like Astro and TanStackblog.cloudflare.com · 23 Sept 2025All korrents from this piece
    A healthy, innovative, and sustainable open-source ecosystem is the rising tide that lifts all of our boats.

The best way to support open source is to use it, build with it, and contribute back.

  1. Rita Kozlov Vice president at Cloudflare for its developer platform The best way to support open source is to use it, build with it, and contribute back to it. Why Cloudflare, Netlify, and Webflow are collaborating to support Open Source tools like Astro and TanStackblog.cloudflare.com · 23 Sept 2025All korrents from this piece
    The best way to support open source is to use it, build with it, and contribute back to it.

Conservation of complexity

Some complexity cannot be removed, only moved; the question is who carries it, the user or the maker.

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A platform should make deploying and scaling code as easy as writing it was.

  1. Rita Kozlov Vice president at Cloudflare for its developer platform for all these seedlings of opportunity to flourish, a platform needs to exist to make it just as easy to deploy and scale the code as it was to write it. Welcome to Developer Week 2025blog.cloudflare.com · 6 Apr 2025All korrents from this piece
    for all these seedlings of opportunity to flourish, a platform needs to exist to make it just as easy to deploy and scale the code as it was to write it.

You are not the user

Watch real people use the real thing; your own sense of what is obvious does not count as evidence.

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