What Naomi Klein thinks about design

@naomi-klein · 20 positions · On ppll ↗

Canadian writer and journalist, author of No Logo (1999), The Shock Doctrine (2007), This Changes Everything (2014), Doppelganger (2023) and, with Astra Taylor, End Times Fascism (2026). Writes the newsletter Patterns.

Naomi Klein did not write this page.

We collected these quotes from things they published elsewhere, and every quote links to where it was said. They have no account here and have not endorsed this site. Quotes are word for word; the short line under each one is our own restatement, not their wording. Their own site. Is this you? Claim it or ask us to remove it. Or tell us what is wrong here.

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Only Naomi Klein on design. See everyone on design

1 dated position, c. 2000–2002, in their own words. Our reading of what Naomi Klein has said — not written or endorsed by them.

1 position so far — this page is not yet offered to search engines.

1. c. 2000–2002

   Our readingAdvanced branding pushes the host culture into the background and makes the brand the star

   Their wordsThe effect, if not always the original intent, of advanced branding is to nudge the hosting culture into the background and make the brand the star.

   ↗No Logo: Taking Aim at the Brand Bullies (Picador, 2002; first published 2000)archive.org All 3 from this book