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Matt Cutts

Matt Cutts

@matt-cutts · 11 positions · On ppll ↗

Software engineer who led Google's webspam team for over a decade and later served as administrator of the United States Digital Service.

Matt Cutts did not write this page.

We collected these quotes from things they published elsewhere, and every quote links to where it was said. They have no account here and have not endorsed this site. Quotes are word for word; the short line under each one is our own restatement, not their wording. Their own site. Is this you? Claim it or ask us to remove it. Or tell us what is wrong here.

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  1. governmentSilicon Valley

    Working for the government doesn't pay as well as a big company in Silicon Valley.

    ↗Matt Cutts: Gadgets, Google, and SEOmattcutts.com 1st of 3 in this piece

  2. All I can tell you is that the work is deeply important and inspiring, and you have a chance to work on things that genuinely make peoples' lives better.

    ↗Matt Cutts: Gadgets, Google, and SEOmattcutts.com 2nd of 3 in this piece

  3. America

    If you have experience in the tech industry, there's a decent chance that you have skills that can benefit the American people.

    ↗Matt Cutts: Gadgets, Google, and SEOmattcutts.com 3rd of 3 in this piece

  4. 9 years earlier
  5. Blogs are a great way to get link love or just to get your word out.

    ↗Matt Cutts: Gadgets, Google, and SEOmattcutts.com 1st of 2 in this piece

  6. Be aware that controversy gets attention, but can also affect how people perceive you.

    ↗Matt Cutts: Gadgets, Google, and SEOmattcutts.com 2nd of 2 in this piece

  7. 19 months earlier
  8. I'm targetting a long-tail concept where someone will be typing several words, so I'm probably in a space where on-page keywords are enough to rank pretty well.

    ↗Matt Cutts: Gadgets, Google, and SEOmattcutts.com 1st of 3 in this piece

  9. Linux

    I don't need anchor-text for "linux default printer" or similar phrases; in the on-page space, I'd recommend thinking more about words and variants (the "long-tail") and thinking less about keyword density or repeating phrases.

    ↗Matt Cutts: Gadgets, Google, and SEOmattcutts.com 2nd of 3 in this piece

  10. The utility of an article is paramount. If you write 2000 words about mortgage loans and never discuss the industry landscape or impart some useful, concrete knowledge to your reader, that should set off a warning flag in your head.

    ↗Matt Cutts: Gadgets, Google, and SEOmattcutts.com 3rd of 3 in this piece

  11. 7 months earlier
  12. I hereby claim that content can be both white-hat and yet still be wonderful "bait" for links (e.g. Danny's spam email analysis).

    ↗Matt Cutts: Gadgets, Google, and SEOmattcutts.com 1st of 3 in this piece

  13. And generating information or ideas that people talk about is a surefire way to generate links.

    ↗Matt Cutts: Gadgets, Google, and SEOmattcutts.com 2nd of 3 in this piece

  14. If everything you ever say is controversial, it can be entertaining, but it's harder to maintain credibility over the long haul.

    ↗Matt Cutts: Gadgets, Google, and SEOmattcutts.com 3rd of 3 in this piece