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Marvin Schwaibold

What Marvin Schwaibold thinks about design

@marvin-schwaibold · 20 positions · 0 changes of mind

Leads the Product Design Studio at Shopify; co-founder of the design agency Molly, which Shopify acquired in 2025.

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Marvin Schwaibold did not write this page.

We collected these quotes from things they published elsewhere, and every quote links to where it was said. They have no account here and have not endorsed this site. Quotes are word for word; the short line under each one is our own restatement, not their wording. Their own site. Is this you? Claim it or ask us to remove it. Or tell us what is wrong here.

10 dated positions, 2026, in their own words. Our reading of what Marvin Schwaibold has said — not written or endorsed by them.

  1. Our readingMotion can hint at the hierarchy of the content you are looking at, for example a sheet overlaying a page tells the user that the content lies on top.

    Their wordsI think that motion can hint at the hierarchy of the content that you're that you're looking at right? So we would build a website and you would click on a CTA and a sheet would overlay that sheet quite literally overlays itself over the website and now your mental understanding of where that content lies is oh it lies on top.

    ↗Marvin Schwaibold - Inside Shopify's New Product Design Studioyoutube.com 5th of 20 in this recording

  3. Our readingA designer's assumption about where a component belongs is a personal assumption and does not mean that the market or the users will react to the component that way.

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    Their wordsBecause my assumption of where I want the carousel component to be on the website is a personal assumption that I have or the studio can have. That doesn't mean that that's how the market or the users will react to that component.

    ↗Marvin Schwaibold - Inside Shopify's New Product Design Studioyoutube.com 8th of 20 in this recording

  5. Our readingCoding tools are unlocking designers a ton and creating much more output, which creates more reactions and accumulates to better output for everyone.

    Their wordsI feel like what I'm seeing a lot with our team and with designers on on all of these different teams is just like it's unlocking everyone a ton and it's creating so much more output that creates so much more reactions and that then all accumulates to just better output for everyone.

    ↗Marvin Schwaibold - Inside Shopify's New Product Design Studioyoutube.com 11th of 20 in this recording

  7. Our readingDon't be afraid of AI tools: as you start using them and build awareness of how they work, it is a lot easier to understand them, trust them and work better with them.

    Their wordsI would just advise people to just don't be afraid of it. Like just start using the tools. As you start using the tools and you start building more context and awareness of how the tools actually work, it it's it's a lot easier to start to understand them and trust them and and work and work better with them.

    ↗Marvin Schwaibold - Inside Shopify's New Product Design Studioyoutube.com 12th of 20 in this recording

  9. Our readingCreatives were measured by their ability to understand the tools, for better or worse, rather than by the idea behind why they were using the tool.

    Their wordsWe were measured as creatives by our ability to understand the tools. The better you were at understanding After Effects or Origami or any of these tools, for better or worse, ranked you higher or lower between your peers and in an organization versus I guess the idea behind why you were using the tool, right?

    ↗Marvin Schwaibold - Inside Shopify's New Product Design Studioyoutube.com 14th of 20 in this recording

  11. Our readingThe design process for everyone is becoming way more contextual, whereas before everybody had to open the tool in the same way because of how the tool was built.

    Their wordsI feel like right now we're entering this world where the design process for everyone is becoming way more contextual. versus before, everybody has to open up the tool in the same way because the tool is just built in the specific way and the architecture and hierarchy of how the tool is created is always in the same way.

    ↗Marvin Schwaibold - Inside Shopify's New Product Design Studioyoutube.com 15th of 20 in this recording

  13. Our readingPeople creating their own workflows, building a set of tools and stringing them together to get to their output, is as creative as it gets.

    Their wordswhat we're seeing right now is people creating their own workflows. That alone is as creative as you can get. Building a set of tools and stringing them together in a way you want it you want them strung together to get to your output is an insanely cool to see

    ↗Marvin Schwaibold - Inside Shopify's New Product Design Studioyoutube.com 16th of 20 in this recording

  15. Our readingGraphic design is learned by copying graphic design; the best thing a younger designer can do on seeing something beautiful is try to recreate it.

    Their wordsI learned graphic design by copying graphic design. Like that was the main thing we had to do and that I tried to do. And I think by the way for listeners who are maybe also a little bit younger in their career, the best thing you can do when you see something that you really like that's really beautiful is try to recreate it.

    ↗Marvin Schwaibold - Inside Shopify's New Product Design Studioyoutube.com 17th of 20 in this recording

  17. Our readingDesign differentiation in the future means more of a malleable interface that morphs and shapes itself around the contextual needs of merchants, rather than one specific direction.

    Their wordsI think design differentiation means that in the future, we're looking at more of a malleable interface that morphs and shapes itself around contextual needs of the merchants, more so than at maybe one specific like our direction or admin uplift for lack of a better term.

    ↗Marvin Schwaibold - Inside Shopify's New Product Design Studioyoutube.com 19th of 20 in this recording

  19. Our readingThe branding, animations, logo and micro interactions that make a tool feel beautiful to interact with are what give it soul, meaning and excitement, and that craft has to be married to solving the problem.

    Their wordsthe branding behind it, the animations behind it, the logo behind it, and all of these little micro interactions that we added to the tool to make it feel like something really, really, really beautiful that you want to interact with is what gives it soul and what gives it meaning and what gives it excitement. And I think you have to marry those two worlds together to get to that outcome.

    ↗Marvin Schwaibold - Inside Shopify's New Product Design Studioyoutube.com 20th of 20 in this recording