What Josh Puckett thinks about SaaS
Designer, advisor and investor; co-founded the design practice Iteration and the apprenticeship studio Upperstudy, after leading design teams at Wealthfront, Dropbox and Groupon.
Everything they publish, on ppll ↗ Who they are, on wiqqi ↗
Josh Puckett did not write this page.
We collected these quotes from things they published elsewhere, and every quote links to where it was said. They have no account here and have not endorsed this site. Quotes are word for word; the short line under each one is our own restatement, not their wording. Their own site. Is this you? Claim it or ask us to remove it. Or tell us what is wrong here.
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1 dated position, 2026, in their own words. Our reading of what Josh Puckett has said — not written or endorsed by them.
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Their wordsthat builds trust, that builds like perceived value, your affinity to this product increases because it works just a little bit better or differently than you expect it to. And you can apply that everywhere, right? SaaS products, fintech products, whatever it is.
↗Josh Puckett - Crafting interfaces with uncommon careyoutube.com 11th of 18 in this recording