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Jeff Bezos

Jeff Bezos

@jeff-bezos · 20 positions · On ppll ↗

Founder of Amazon in 1994 and of the space company Blue Origin in 2000.

Jeff Bezos did not write this page.

We collected these quotes from things they published elsewhere, and every quote links to where it was said. They have no account here and have not endorsed this site. Quotes are word for word; the short line under each one is our own restatement, not their wording. Their own site. Is this you? Claim it or ask us to remove it. Or tell us what is wrong here.

5 of Jeff Bezos's claims fit 4 mental models. Most often: Play long games, Bottlenecks, One-way and two-way doors.

Models they name

Their own words name the idea.

Play long games

A longer horizon makes some problems solvable and some short-term wins look like what they are.

Used by 41 others

Long-term thinking is a lever that makes problems solvable which are impossible on a short horizon, and five years is already past most institutions' limit.

  1. Jeff Bezos Founder of Amazon in 1994 and of the space company Blue Origin in 2000 Long-term thinking is a giant lever. You can literally solve problems if you think long-term, that are impossible to solve if you think short-term. And we aren't really good at thinking long-term. Five years is a tough timeframe for most institutions to think past. Jeff Bezos: Amazon and Blue Origin | Lex Fridman Podcast #405youtube.com · 14 Dec 2023 · 2:07:56 into the videoAll korrents from this video
    Long-term thinking is a giant lever. You can literally solve problems if you think long-term, that are impossible to solve if you think short-term. And we aren't really good at thinking long-term. Five years is a tough timeframe for most institutions to think past.

    Watch from 2:07:56 plays here

    ↗Jeff Bezos: Amazon and Blue Origin | Lex Fridman Podcast #405youtube.com

    14 Dec 2023 · video · 2h 11m · spoken · official transcript

The things worth building a business around are the ones that will not have changed in ten years, and those are identifiable in advance.

  1. Jeff Bezos Founder of Amazon in 1994 and of the space company Blue Origin in 2000 And I would encourage anybody, if anybody listening to this is an entrepreneur, has a small business, whatever, think about the things that are not going to change over 10 years. And those are probably the big things. Jeff Bezos: Amazon and Blue Origin | Lex Fridman Podcast #405youtube.com · 14 Dec 2023 · 1:36:55 into the videoAll korrents from this video
    And I would encourage anybody, if anybody listening to this is an entrepreneur, has a small business, whatever, think about the things that are not going to change over 10 years. And those are probably the big things.

    Watch from 1:36:55 plays here

    ↗Jeff Bezos: Amazon and Blue Origin | Lex Fridman Podcast #405youtube.com

    14 Dec 2023 · video · 2h 11m · spoken · official transcript

One-way and two-way doors

Decide fast when a choice can be undone, and slowly when it cannot.

Used by 6 others

Decisions split into reversible two-way doors and irreversible one-way doors, and only the one-way doors deserve slow, deliberate scrutiny.

  1. Jeff Bezos Founder of Amazon in 1994 and of the space company Blue Origin in 2000 If you make the wrong decision, if it's a two-way door decision, you pick a door, you walk out and you spend a little time there. It turns out to be the wrong decision, you can come back in and pick another door. Some decisions are so consequential and so important and so hard to reverse that they really are one-way door decisions. You go in that door, you're not coming back. And those decisions have to be made very deliberately, very carefully. Jeff Bezos: Amazon and Blue Origin | Lex Fridman Podcast #405youtube.com · 14 Dec 2023 · 1:00:06 into the videoAll korrents from this video
    If you make the wrong decision, if it's a two-way door decision, you pick a door, you walk out and you spend a little time there. It turns out to be the wrong decision, you can come back in and pick another door. Some decisions are so consequential and so important and so hard to reverse that they really are one-way door decisions. You go in that door, you're not coming back. And those decisions have to be made very deliberately, very carefully.

    Watch from 1:00:06 plays here

    ↗Jeff Bezos: Amazon and Blue Origin | Lex Fridman Podcast #405youtube.com

    14 Dec 2023 · video · 2h 11m · spoken · official transcript

Models we see in what they say

Our reading: their claim applies the idea without naming it. The claim is theirs; filing it here is ours.

Bottlenecks

A system moves only as fast as its narrowest point; speed up anything else and nothing changes.

Used by 89 others

Getting to orbit was solved in the 1950s and 60s, and the only interesting problem left in spaceflight is making access to orbit dramatically cheaper.

  1. Jeff Bezos Founder of Amazon in 1994 and of the space company Blue Origin in 2000 The only interesting problem is dramatically reducing the cost of access to orbit, which is, if you can do that, you open up a bunch of new endeavors that lots of start-up companies everybody else can do. One of our missions is to be part of this industry and lower the cost to orbit, so that there can be a renaissance, a golden age of people doing all kinds of interesting things in space. Jeff Bezos: Amazon and Blue Origin | Lex Fridman Podcast #405youtube.com · 14 Dec 2023 · 0:38:13 into the videoAll korrents from this video
    The only interesting problem is dramatically reducing the cost of access to orbit, which is, if you can do that, you open up a bunch of new endeavors that lots of start-up companies everybody else can do. One of our missions is to be part of this industry and lower the cost to orbit, so that there can be a renaissance, a golden age of people doing all kinds of interesting things in space.

    Watch from 0:38:13 plays here

    ↗Jeff Bezos: Amazon and Blue Origin | Lex Fridman Podcast #405youtube.com

    14 Dec 2023 · video · 2h 11m · spoken · official transcript

The map is not the territory

Every model, word or plan is a simplified map of reality; useful when its structure matches, misleading when mistaken for the thing itself.

Used by 56 others

When the data and the anecdotes disagree, the anecdotes are usually right and the metric is usually measuring the wrong thing.

  1. Jeff Bezos Founder of Amazon in 1994 and of the space company Blue Origin in 2000 I have a saying, which is when the data and the anecdotes disagree, the anecdotes are usually right. And it doesn't mean you just slavishly go follow the anecdotes then. It means you go examine the data because it's usually not that the data is being miscollected, it's usually that you're not measuring the right thing. Jeff Bezos: Amazon and Blue Origin | Lex Fridman Podcast #405youtube.com · 14 Dec 2023 · 1:34:00 into the videoAll korrents from this video
    I have a saying, which is when the data and the anecdotes disagree, the anecdotes are usually right. And it doesn't mean you just slavishly go follow the anecdotes then. It means you go examine the data because it's usually not that the data is being miscollected, it's usually that you're not measuring the right thing.

    Watch from 1:34:00 plays here

    ↗Jeff Bezos: Amazon and Blue Origin | Lex Fridman Podcast #405youtube.com

    14 Dec 2023 · video · 2h 11m · spoken · official transcript