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What creates real virality is not viral mechanics but word of mouth, and word of mouth is a thing you can only get by building a brand.

Drawn from what Rahul Vohra said

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  1. Rahul Vohra

    Founder and chief executive of Superhuman

    what is it that creates true virality? It's not viral mechanics. It's word of mouth. It is brand that this is how you can kickstart a brand.

    Where this was said

    Watch from 0:50:23 plays here

    ↗Superhuman's secret to success | Rahul Vohra (CEO and founder)youtube.com

    video · 1h 25m · spoken · machine transcript

    All 24 korrents from this recordingthis one is 12th

Added to korrents 23 Mar 2025 · How quotes work · Something wrong? Tell us

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