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Pitching on the buyer's problem alone commoditizes a seller, because everyone speaks to the same problem.
Drawn from what Jen Abel said
What Jen Abel actually said
- Jen Abel Co-founder of JJELLYFISH and GM of enterprise sales at State Affairs
People get so fixated on problems which are important. They are important but like everyone speaks to the same problem and it commoditizes you
Where this was said
Watch from 1:08:10 plays here↗84 minutes of enterprise sales alpha | Jen Abelyoutube.com
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