People want to be the person their bookmarks say they are, not the person their feed reveals they are.

Drawn from what swyx said

What these subjects mean

social media Feeds and the platforms that rank them: what an algorithm decides is important, and what curating your own sources costs.

motivation What makes effort feel worth it: the neuroscience of wanting to act, apathy, dopamine, and habit.

What swyx actually said

Do you hold this korrent?Do you also believe this?

Shared subject first, then similar wording. They may agree or disagree.