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← If every element in an interface is marked as distinct, none of them actually stand out.
17 connected korrents · 12 moments on record from 19 Jan 2025 to 18 Sept 2026.
Everything filed under design
design
Everything filed under simplicity
simplicity
Everything filed under product management
product management
Everything filed under taste
taste Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Read this korrent: If every element in an interface is marked as distinct, none of them actually stand out. If every element in an interface is marked as distinct, none of them actually stand out. Last stated 9 months ago
5 Jan 2026
NP
Nikita Prokopov — holds since 2026-01-05 — tap for who they are
Same subject: An icon should carry one or two salient details and nothing else. — tap to centre the map on it An icon should carry one or two salient details and nothing else. Last stated a month ago
14 Aug 2026
SK
Susan Kare — holds since 2026-08-14 — tap for who they are
Same subject: Icon design is not an exact science, and the placeholder a programmer threw together is one of the best sources of ideas. — tap to centre the map on it Icon design is not an exact science, and the placeholder a programmer threw together is one of the best sources of ideas. Last stated a month ago
14 Aug 2026
SK
Susan Kare — holds since 2026-08-14 — tap for who they are
Same subject: Icon work is not really about the grid of pixels; it is about the metaphor, the idea and the meaning behind everything on the grid. — tap to centre the map on it Icon work is not really about the grid of pixels; it is about the metaphor, the idea and the meaning behind everything on the grid. Last stated a month ago
14 Aug 2026
SK
Susan Kare — holds since 2026-08-14 — tap for who they are
Same subject: An interface should say what it means with animation and sound rather than text, because then one version works internationally. — tap to centre the map on it An interface should say what it means with animation and sound rather than text, because then one version works internationally. Last stated a month ago
14 Aug 2026
SK
Susan Kare — holds since 2026-08-14 — tap for who they are
Same subject: The most powerful rule for an exceptional interface is that it feels obvious to use; novelty, minimalism and simplicity are means to that, not the end. — tap to centre the map on it The most powerful rule for an exceptional interface is that it feels obvious to use; novelty, minimalism and simplicity are means to that, not the end. Last stated a year ago
12 May 2025
JZ
Julie Zhuo — holds since 2025-05-12 — tap for who they are
Same subject: There is no good icon metaphor for every possible action, no matter how much effort goes into finding one. — tap to centre the map on it There is no good icon metaphor for every possible action, no matter how much effort goes into finding one. Last stated 9 months ago
5 Jan 2026
NP
Nikita Prokopov — holds since 2026-01-05 — tap for who they are
Same subject: An icon should never picture a particular product, because the product dates and takes the icon down with it; use a metaphor instead. — tap to centre the map on it An icon should never picture a particular product, because the product dates and takes the icon down with it; use a metaphor instead. Last stated a month ago
14 Aug 2026
SK
Susan Kare — holds since 2026-08-14 — tap for who they are
Same subject: Every digital service should present a single unified interface rather than multiple separate entry points. — tap to centre the map on it Every digital service should present a single unified interface rather than multiple separate entry points. Last stated 3 days ago
18 Sept 2026
MS
M.G. Siegler — holds since 2026-09-18 — tap for who they are
Same subject: A group of businesses only works when every one of them feeds the others, and everything that does not fit the strategy should be sold. — tap to centre the map on it A group of businesses only works when every one of them feeds the others, and everything that does not fit the strategy should be sold. Last stated a year ago
16 Jul 2025
JD
Jamie Dimon — holds since 2025-07-16 — tap for who they are
Same subject: AI acceleration threatens 'less software': without the constraint of scarce hours, even 37signals will likely build too much. — tap to centre the map on it AI acceleration threatens 'less software': without the constraint of scarce hours, even 37signals will likely build too much. Last stated 2 months ago
26 Jul 2026
DH
David Heinemeier Hansson — holds since 2026-07-26 — tap for who they are
Same subject: An important decision needs one reason that on its own supports it; a collection of weak reasons means you have not yet found your reason. — tap to centre the map on it An important decision needs one reason that on its own supports it; a collection of weak reasons means you have not yet found your reason. Last stated a year ago
23 Mar 2025
RV
Rahul Vohra — holds since 2025-03-23 — tap for who they are
Same subject: "Simplify onboarding" is an action, not a problem, and a roadmap line written that way will not work. — tap to centre the map on it "Simplify onboarding" is an action, not a problem, and a roadmap line written that way will not work. Last stated 2 years ago
19 Jan 2025
EV
Elena Verna — holds since 2025-01-19 — tap for who they are
Same subject: A company should hire a product manager only against a specific need, never by default. — tap to centre the map on it A company should hire a product manager only against a specific need, never by default. Last stated 2 months ago
2 Aug 2026
TV
Tom Verrilli — holds since 2026-08-02 — tap for who they are
Same subject: A company that looks to its users as though it has stopped shipping is usually widening its market, and grinding through that is worth it. — tap to centre the map on it A company that looks to its users as though it has stopped shipping is usually widening its market, and grinding through that is worth it. Last stated a year ago
23 Mar 2025
RV
Rahul Vohra — holds since 2025-03-23 — tap for who they are
Same subject: A first draft should not be graded good or bad; it is only the material that taste then gets to act on. — tap to centre the map on it A first draft should not be graded good or bad; it is only the material that taste then gets to act on. Last stated 2 months ago
6 Aug 2026
GS
George Saunders — holds since 2026-08-06 — tap for who they are
Same subject: A gift's perceived price is part of what it does, so a drink known to be cheap fails at its job however good it tastes. — tap to centre the map on it A gift's perceived price is part of what it does, so a drink known to be cheap fails at its job however good it tastes. Last stated 9 months ago
9 Dec 2025
RS
Rory Sutherland — holds since 2025-12-09 — tap for who they are
Same subject: A lot of people can match a framework for taste; almost nobody can create one, and creating one is the rare skill. — tap to centre the map on it A lot of people can match a framework for taste; almost nobody can create one, and creating one is the rare skill. Last stated 11 months ago
16 Oct 2025
DF
Dylan Field — holds since 2025-10-16 — tap for who they are
At the centre
If every element in an interface is marked as distinct, none of them actually stand out.
Holds Read this korrent →
An icon should carry one or two salient details and nothing else.
Holds
Icon design is not an exact science, and the placeholder a programmer threw together is one of the best sources of ideas.
Holds
Icon work is not really about the grid of pixels; it is about the metaphor, the idea and the meaning behind everything on the grid.
Holds
An interface should say what it means with animation and sound rather than text, because then one version works internationally.
Holds
The most powerful rule for an exceptional interface is that it feels obvious to use; novelty, minimalism and simplicity are means to that, not the end.
Holds
There is no good icon metaphor for every possible action, no matter how much effort goes into finding one.
Holds
An icon should never picture a particular product, because the product dates and takes the icon down with it; use a metaphor instead.
Holds
Every digital service should present a single unified interface rather than multiple separate entry points.
Holds
A group of businesses only works when every one of them feeds the others, and everything that does not fit the strategy should be sold.
Holds
AI acceleration threatens 'less software': without the constraint of scarce hours, even 37signals will likely build too much.
Holds
An important decision needs one reason that on its own supports it; a collection of weak reasons means you have not yet found your reason.
Holds
"Simplify onboarding" is an action, not a problem, and a roadmap line written that way will not work.
Holds
A company should hire a product manager only against a specific need, never by default.
Holds
A company that looks to its users as though it has stopped shipping is usually widening its market, and grinding through that is worth it.
Holds
A first draft should not be graded good or bad; it is only the material that taste then gets to act on.
Holds
A gift's perceived price is part of what it does, so a drink known to be cheap fails at its job however good it tastes.
Holds
A lot of people can match a framework for taste; almost nobody can create one, and creating one is the rare skill.
Holds