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← Often people mistake the depth of thought needed to create something…
17 connected korrents · 18 moments from 1 Feb 2002 to 4 Oct 2026. Nearly all of them are about design .
Everything filed under simplicity
simplicity
Everything filed under taste
taste
Everything filed under product management
product management
Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject
Read this korrent: Often people mistake the depth of thought needed to create something that coheres for making something that looks aesthetically simple, which is almost never the case of anything great.
Often people mistake the depth of thought needed to create something that coheres for making something that looks aesthetically simple, which is almost never the case of anything great.
Last stated 3 months ago
15 Jul 2026
JY
Jason Yuan — holds since 2026-07-15 — tap for who they are
Same subject: Preciousness about ideas is what holds designers back; if you are producing a thousand ideas it does not matter that most of them are bad. — tap to centre the map on it
Preciousness about ideas is what holds designers back; if you are producing a thousand ideas it does not matter that most of them are bad.
Last stated 5 months ago
26 Apr 2026
ES
Evan Spiegel — holds since 2026-04-26 — tap for who they are
Same subject: Making something as well as you can and as simply as you can sums up much of what great design is. — tap to centre the map on it
Making something as well as you can and as simply as you can sums up much of what great design is.
Last stated 7 months ago
12 Mar 2026
JP
Josh Puckett — holds since 2026-03-12 — tap for who they are
Same subject: Knowing when to use AI tools for execution and when to go deep on the thinking work is a skill, and quality and polish do not have to take all of a designer's time. — tap to centre the map on it
Knowing when to use AI tools for execution and when to go deep on the thinking work is a skill, and quality and polish do not have to take all of a designer's time.
Last stated 3 months ago
8 Jul 2026
MC
Meaghan Choi — holds since 2026-07-08 — tap for who they are
Same subject: Good design is timeless: if something is ugly it cannot be the best solution, and someone will eventually find a better one. — tap to centre the map on it
Good design is timeless: if something is ugly it cannot be the best solution, and someone will eventually find a better one.
Last stated 25 years ago
1 Feb 2002
PG
Paul Graham — holds since 2002-02-01 — tap for who they are
Same subject: A work does not have to be unlike everything before it to be worth making; what makes it new is that this particular person made it. — tap to centre the map on it
A work does not have to be unlike everything before it to be worth making; what makes it new is that this particular person made it.
Last stated 3 months ago
29 Jun 2026
TC
Ted Chiang — holds since 2024-08-31 — tap for who they are
NC
Nick Cave — holds since 2026-06-29 — tap for who they are
Same subject: You can build anything now, but not everything is worth building; what matters is whether ideas take a shape somebody else would want to use. — tap to centre the map on it
You can build anything now, but not everything is worth building; what matters is whether ideas take a shape somebody else would want to use.
Last stated a month ago
25 Aug 2026
JB
John Bai — holds since 2026-08-25 — tap for who they are
Same subject: Small details add up: people who are not attuned to design still sense a product's overall polish. — tap to centre the map on it
Small details add up: people who are not attuned to design still sense a product's overall polish.
Last stated 2 years ago
21 Feb 2025
TC
Thiago Costa — holds since 2025-02-21 — tap for who they are
Same subject: The counterpoint to simple design is that people want fewer tools a lot of the time. — tap to centre the map on it
The counterpoint to simple design is that people want fewer tools a lot of the time.
Last stated 2 months ago
29 Jul 2026
CD
Charlie Deets — holds since 2026-07-29 — tap for who they are
Same subject: One well-made garment outperforms multiple seasons of trend-driven fashion purchases. — tap to centre the map on it
One well-made garment outperforms multiple seasons of trend-driven fashion purchases.
Last stated 8 months ago
24 Jan 2026
JL
Jason Liu — holds since 2026-01-24 — tap for who they are
Same subject: A business is more likely to fail from taking on too much complexity than from lacking resources. — tap to centre the map on it
A business is more likely to fail from taking on too much complexity than from lacking resources.
Last stated 8 years ago
29 Sept 2018
TG
Tren Griffin — holds since 2018-09-29 — tap for who they are
Same subject: A business succeeds through a small number of highly effective distribution channels, not many mediocre ones. — tap to centre the map on it
A business succeeds through a small number of highly effective distribution channels, not many mediocre ones.
Last stated 3 years ago
17 Feb 2024
AW
Adam Wiggins — holds since 2024-02-17 — tap for who they are
Same subject: A big part of taste is delivering high levels of craft in an accessible way so that as many people as possible can experience it. — tap to centre the map on it
A big part of taste is delivering high levels of craft in an accessible way so that as many people as possible can experience it.
Last stated 5 months ago
21 Apr 2026
BJ
Brandon Jacoby — holds since 2026-04-21 — tap for who they are
Same subject: A company name can have different appeal to corporate buyers versus their customers. — tap to centre the map on it
A company name can have different appeal to corporate buyers versus their customers.
Last stated yesterday
4 Oct 2026
PG
Paul Graham — holds since 2026-10-04 — tap for who they are
Same subject: A first draft should not be graded good or bad; it is only the material that taste then gets to act on. — tap to centre the map on it
A first draft should not be graded good or bad; it is only the material that taste then gets to act on.
Last stated 2 months ago
6 Aug 2026
GS
George Saunders — holds since 2026-08-06 — tap for who they are
Same subject: A skill is basically a prompt, sometimes a large one, more like a style guide: the best practice for taste, which font to use, and how to guide AI not to create AI slop. — tap to centre the map on it
A skill is basically a prompt, sometimes a large one, more like a style guide: the best practice for taste, which font to use, and how to guide AI not to create AI slop.
Last stated 3 months ago
30 Jun 2026
MT
Meng To — holds since 2026-06-30 — tap for who they are
Same subject: AI models default to generic, lowest-common-denominator output unless a user actively pushes back against them. — tap to centre the map on it
AI models default to generic, lowest-common-denominator output unless a user actively pushes back against them.
Last stated 3 months ago
29 Jun 2026
KC
Kyle Chayka — holds since 2026-06-29 — tap for who they are
Same subject: Mass-produced AI-generated podcast shows are not a major threat to podcasting because listeners do not like them. — tap to centre the map on it
Mass-produced AI-generated podcast shows are not a major threat to podcasting because listeners do not like them.
Last stated 3 months ago
25 Jun 2026
JJ
Justin Jackson — holds since 2026-06-25 — tap for who they are
same subject or similar wording a cloud: claims about one subject, named for it bar: when it was last stated, on a scale from 2002 to today (stretched back to the oldest claim here) — full is today a face: someone who holds the claim — tap it for who they are