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← A company name can have different appeal to corporate buyers versus their customers.
17 connected korrents · 18 moments from 23 Jan 2012 to 4 Oct 2026.
Everything filed under taste
taste
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design
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startups
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product management
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SaaS
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hiring
Everything filed under capitalism
capitalism Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Same subject Read this korrent: A company name can have different appeal to corporate buyers versus their customers. A company name can have different appeal to corporate buyers versus their customers. Last stated yesterday
4 Oct 2026
PG
Paul Graham — holds since 2026-10-04 — tap for who they are
Same subject: A business can have market fit, real advantages, and sustained effort behind a hard product and still fail if it doesn't give customers a strong enough reason to switch from what they already use. — tap to centre the map on it A business can have market fit, real advantages, and sustained effort behind a hard product and still fail if it doesn't give customers a strong enough reason to switch from what they already use. Last stated 4 months ago
2 Jun 2026
JJ
Justin Jackson — holds since 2026-06-02 — tap for who they are
Same subject: No business has everyone as its customer, so the goal is the smallest viable audience rather than the biggest possible one. — tap to centre the map on it No business has everyone as its customer, so the goal is the smallest viable audience rather than the biggest possible one. Last stated 3 years ago
26 Mar 2024
SG
Seth Godin — holds since 2024-03-26 — tap for who they are
Same subject: Giving something a name does not create it, but it changes the conditions under which it develops. — tap to centre the map on it Giving something a name does not create it, but it changes the conditions under which it develops. Last stated 2 months ago
19 Aug 2026
KR
Kenneth Reitz — holds since 2026-08-19 — tap for who they are
Same subject: Enterprise buyers are more sensitive to the sales process they are taken through than to the product demo. — tap to centre the map on it Enterprise buyers are more sensitive to the sales process they are taken through than to the product demo. Last stated a month ago
23 Aug 2026
JA
Jen Abel — holds since 2026-08-23 — tap for who they are
Same subject: A company is not sensitive to the few thousand dollars a candidate is afraid to ask for, because the fully-loaded cost of employing them dwarfs it. — tap to centre the map on it A company is not sensitive to the few thousand dollars a candidate is afraid to ask for, because the fully-loaded cost of employing them dwarfs it. Last stated 15 years ago
23 Jan 2012
PM
Patrick McKenzie — holds since 2012-01-23 — tap for who they are
Same subject: Companies led by founders tend to have better products — tap to centre the map on it Companies led by founders tend to have better products Last stated a year ago
14 Sept 2025
DH
David Heinemeier Hansson — holds since 2025-09-14 — tap for who they are
Same subject: Working at a company turns you into a power user, which is why pattern matching fails and even an experienced growth leader is wrong all the time. — tap to centre the map on it Working at a company turns you into a power user, which is why pattern matching fails and even an experienced growth leader is wrong all the time. Last stated a year ago
5 Oct 2025
AC
Albert Cheng — holds since 2025-10-05 — tap for who they are
Same subject: Marketing aimed at an identity group creates demand for that category rather than simply meeting demand that already existed. — tap to centre the map on it Marketing aimed at an identity group creates demand for that category rather than simply meeting demand that already existed. Last stated 3 weeks ago
13 Sept 2026
HN
Haley Nahman — holds since 2026-09-13 — tap for who they are
Same subject: A big part of taste is delivering high levels of craft in an accessible way so that as many people as possible can experience it. — tap to centre the map on it A big part of taste is delivering high levels of craft in an accessible way so that as many people as possible can experience it. Last stated 5 months ago
21 Apr 2026
BJ
Brandon Jacoby — holds since 2026-04-21 — tap for who they are
Same subject: A first draft should not be graded good or bad; it is only the material that taste then gets to act on. — tap to centre the map on it A first draft should not be graded good or bad; it is only the material that taste then gets to act on. Last stated 2 months ago
6 Aug 2026
GS
George Saunders — holds since 2026-08-06 — tap for who they are
Same subject: A gift's perceived price is part of what it does, so a drink known to be cheap fails at its job however good it tastes. — tap to centre the map on it A gift's perceived price is part of what it does, so a drink known to be cheap fails at its job however good it tastes. Last stated 10 months ago
9 Dec 2025
RS
Rory Sutherland — holds since 2025-12-09 — tap for who they are
Same subject: A skill is basically a prompt, sometimes a large one, more like a style guide: the best practice for taste, which font to use, and how to guide AI not to create AI slop. — tap to centre the map on it A skill is basically a prompt, sometimes a large one, more like a style guide: the best practice for taste, which font to use, and how to guide AI not to create AI slop. Last stated 3 months ago
30 Jun 2026
MT
Meng To — holds since 2026-06-30 — tap for who they are
Same subject: AI models default to generic, lowest-common-denominator output unless a user actively pushes back against them. — tap to centre the map on it AI models default to generic, lowest-common-denominator output unless a user actively pushes back against them. Last stated 3 months ago
29 Jun 2026
KC
Kyle Chayka — holds since 2026-06-29 — tap for who they are
Same subject: Mass-produced AI-generated podcast shows are not a major threat to podcasting because listeners do not like them. — tap to centre the map on it Mass-produced AI-generated podcast shows are not a major threat to podcasting because listeners do not like them. Last stated 3 months ago
25 Jun 2026
JJ
Justin Jackson — holds since 2026-06-25 — tap for who they are
Same subject: A good story needs a clear beginning, middle, and end to be satisfying. — tap to centre the map on it A good story needs a clear beginning, middle, and end to be satisfying. Last stated 4 months ago
31 May 2026
EP
Eliot Peper — holds since 2026-05-31 — tap for who they are
Same subject: No other writer has combined precise, plain language with a poet's eye for nature as successfully as Annie Dillard did. — tap to centre the map on it No other writer has combined precise, plain language with a poet's eye for nature as successfully as Annie Dillard did. Last stated 2 weeks ago
19 Sept 2026
CM
Craig Mod — holds since 2026-09-19 — tap for who they are
Same subject: The mediocre is the only thing worth avoiding: the best and the worst both teach you something, the middle teaches nothing. — tap to centre the map on it The mediocre is the only thing worth avoiding: the best and the worst both teach you something, the middle teaches nothing. Last stated 3 years ago
7 Sept 2023
AK
Austin Kleon — holds since 2023-09-07 — tap for who they are
At the centre
A company name can have different appeal to corporate buyers versus their customers.
Holds Read this korrent →
A business can have market fit, real advantages, and sustained effort behind a hard product and still fail if it doesn't give customers a strong enough reason to switch from what they already use.
Holds
No business has everyone as its customer, so the goal is the smallest viable audience rather than the biggest possible one.
Holds
Giving something a name does not create it, but it changes the conditions under which it develops.
Holds
Enterprise buyers are more sensitive to the sales process they are taken through than to the product demo.
Holds
A company is not sensitive to the few thousand dollars a candidate is afraid to ask for, because the fully-loaded cost of employing them dwarfs it.
Holds
Companies led by founders tend to have better products
Holds
Working at a company turns you into a power user, which is why pattern matching fails and even an experienced growth leader is wrong all the time.
Holds
Marketing aimed at an identity group creates demand for that category rather than simply meeting demand that already existed.
Holds
A big part of taste is delivering high levels of craft in an accessible way so that as many people as possible can experience it.
Holds
A first draft should not be graded good or bad; it is only the material that taste then gets to act on.
Holds
A gift's perceived price is part of what it does, so a drink known to be cheap fails at its job however good it tastes.
Holds
A skill is basically a prompt, sometimes a large one, more like a style guide: the best practice for taste, which font to use, and how to guide AI not to create AI slop.
Holds
AI models default to generic, lowest-common-denominator output unless a user actively pushes back against them.
Holds
Mass-produced AI-generated podcast shows are not a major threat to podcasting because listeners do not like them.
Holds
A good story needs a clear beginning, middle, and end to be satisfying.
Holds
No other writer has combined precise, plain language with a poet's eye for nature as successfully as Annie Dillard did.
Holds
The mediocre is the only thing worth avoiding: the best and the worst both teach you something, the middle teaches nothing.
Holds