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Sri Batchu

Sri Batchu

@sri-batchu · 4 positions · On ppll ↗

Growth leader; head of growth at Ramp in 2023, earlier led growth strategy and operations at Instacart and was one of the first 50 employees at Opendoor.

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  1. Unlike competitors, Ramp approached building the card business as a software problem and approached every function as a product. A famous example of this was having the support team report to the CPO. Every inbound customer service contact was an implicit product failure and should be solved with product first.

    ↗Why Ramp Wonoperatorjournal.substack.com 1st of 3 in this piece

  2. Growth and Marketing were also run like a tech org, focused on scalable and rigorous experimentation. We cross allocated resources across growth product and marketing, held everyone to the same sprint cycles and similar KPI’s.

    ↗Why Ramp Wonoperatorjournal.substack.com 2nd of 3 in this piece

  3. Corporate cards are a lending business at their heart. You make ~1% of GMV in gross margin and if you 1 out of 100 customers default, that wipes out your profit on the entire 100.

    ↗Why Ramp Wonoperatorjournal.substack.com 3rd of 3 in this piece

  4. 2 months earlier
  5. TRR is a leader of a category that is still emerging. Luxury buyers as a whole are still relatively new and somewhat averse to selling and buying second-hand goods online.

    ↗Behind The RealReal’s 7x Valuation Growth Turnaround operatorjournal.substack.com