What Dan Hockenmaier thinks about startups
Marketplace and growth strategist; director of growth at Thumbtack, a partner at Reforge, and head of strategy and analytics, later chief strategy officer, at Faire; writes Dan Hock's Essays.
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1 dated position, 2026, in their own words. Our reading of what Dan Hockenmaier has said — not written or endorsed by them.
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Their wordsThe risk of this outcome is ratcheting up, because rapid AI adoption is making everyone’s early numbers look good, attracting huge rounds and extreme competition in the process. When the tide goes out, who among Lovable, Suno, ElevenLabs, Harvey, Gamma, and the labs themselves is going to be swimming without a moat?