Read the piece on spyglass.org ↗
Every claim below was made in this piece, quoted word for word and numbered in the order the piece makes them, so you can read it there rather than take our word for it. The sentence above each quote is our reading of the claim, not their wording. Each quote was checked against a stored copy of the page at build time; where the two differ, the quote is the fact.
Our reading
Mental modelDesign is how it works
Their wordsBut none can do what Apple does on the software front, reimagining how such a device should be used.
Our reading
Genuine personal enthusiasm for a product is what makes a keynote presentation compelling.
Their wordsI've long argued that this product enthusiasm was the actual key to the Jobs keynotes.
Their wordsIt's certainly an impressive piece of technology, but it was clearly launched far too early, with no large market to find.
Keep reading
The other pieces are the ones whose claims are worded most like this one's. That measures language, not agreement: they may argue the opposite.