Thiago Costa's mental models

Their wordsI think that's what defines taste you're exposed to these underlying configurations of how things look and we always search for symmetry you always search for things that are in order accidentally the nature is is perfect right everything is in order it's mathematically perfect but at the same time you know they change they move they're colors they're light so exposing yourself to those things and and understanding how these things make everything look is how you practice taste

Their wordstaste changes it doesn't mean that someone has a better taste than someone else is just this heightened awareness of how things are configured and then when you have this awareness attuned you can learn from it and apply

Their wordsbeing a good designer is to say no to most of the ideas that you have and yes so the ones that could work within the context of your product

Their wordsthese things stack up if you do a stitch there and the shadow here and any works as a cohesive product the people sense it even people that are not really at tuned to design they feel the overall package they feel the Polish