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Almost no game ever catches the wave, so a game that has caught one should be ridden to the end rather than paused to build its sequel.

Drawn from what Jeff Kaplan said

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What Jeff Kaplan actually said

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  1. Jeff Kaplan

    American game designer and director

    There’s this phrase of catch the wave, ride the wave. Most games fall off the back of the wave. They don’t catch the wave. No one plays it or plays it for two weeks.

    Where this was said

    Watch from 4:07:13 plays here

    ↗Jeff Kaplan: World of Warcraft, Overwatch, Blizzard, and Future of Gaming | Lex Fridman Podcast #493youtube.com

    video · 5h 10m · spoken · official transcript

    All 29 korrents from this recordingthis one is 24th

Added to korrents 11 Mar 2026 · How quotes work · Something wrong? Tell us

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