A redesign should reach users step by step, accepting inconsistencies on the way, rather than be built behind a feature flag and flipped over in one day.

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• Any redesign of an incumbent product, such as an onboarding flow, almost always loses at first; it takes the confidence and agreement to begin below the status quo baseline in order to beat the incumbent. KBKatarina Batina12 May 2026
• Designers should be designing right at the boundary of the current model, hoping the next one solves it; understanding what is possible and pushing the edges even if you get stuck is probably a good place to be right now. BLBrian Lovin14 Apr 2026
• Each new version of a product should aim to be a little simpler in fundamental ways than the last, even if it has more features. JFJason Fried15 Feb 2026
• There is probably still going to be a need for a lot of fixed interfaces, because much of a product needs to be reliably stable, like a login screen or billing settings. MCMeaghan Choi8 Jul 2026
• Designers have no excuse anymore to not be responsible for the changes they want to see. AMAndy Madrick26 May 2026

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