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Christine Itwaru

Christine Itwaru

@christine-itwaru · 6 positions · On ppll ↗

Product operations leader; principal strategist at Pendo in 2023 after 12 years in product management, and writer of the newsletter The Product Heart.

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  1. And those two things are not the same. A fast release of the wrong thing does not bring you closer to time to money. It moves you further from it.

    ↗The Culture Problem Nobody Wants to Nametheproductheart.com 1st of 2 in this piece

  2. That argument is no longer available. Teams can build faster than ever. And they are finding out, in real time, that building fast does not mean building right. The bottleneck was never the engineers. It was always the quality of the thinking about what was worth building.

    ↗The Culture Problem Nobody Wants to Nametheproductheart.com 2nd of 2 in this piece

  3. 8 weeks earlier
  4. We are in an era that is genuinely exciting and genuinely disorienting at the same time, and the problem isn’t technology. The problem is what the pace of that technology is doing to our decision-making. The problem is our brains.

    ↗Your Brain Is Not Keeping Up With the AI Hype Cycle (And That's a Problem)theproductheart.com 1st of 2 in this piece

  5. In product, those shortcuts have always existed. But right now, in an environment where everyone is watching what the next AI release will do to their job, their roadmap, and their relevance, those shortcuts are working overtime.

    ↗Your Brain Is Not Keeping Up With the AI Hype Cycle (And That's a Problem)theproductheart.com 2nd of 2 in this piece

  6. 6 weeks earlier
  7. The mindset shift that trips most PMs up is this - you have to fall in love with the question more than the answer. A PM builds conviction around a beautiful solution. A growth PM builds conviction around a hypothesis and then genuinely tries to break it. Like, really pressure test it. Not everyone can understand and make peace with the difference.

    ↗The Hardest Part of Transitioning to a Growth PM (and how it's less about you...)theproductheart.com

  8. 9 months earlier
  9. And then there’s the storytelling - because a roadmap isn’t a plan; it’s a communication vehicle - sharing promises that may be broken based on market shifts, our business needs, and evolving customer pain.

    ↗The Real Work behind a Product Roadmaptheproductheart.com