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What Gets Measured Gets Done

Tom Peters · 28 Apr 1986

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Every claim below was made in this piece, quoted word for word and numbered in the order the piece makes them, so you can read it there rather than take our word for it. The sentence above each quote is our reading of the claim, not their wording. Each quote was checked against a stored copy of the page at build time; where the two differ, the quote is the fact.

  1. In the customer arena, we believe that regular, quantitative measurement of customer satisfaction provides a much better lead indicator of future organizational health than does profitability or market share change.
  2. To enhance competitiveness, companies should join in partnership, rather than in adversarial relationships, with suppliers and customers.
  3. Minor irritants are major detriments to enhanced performance.

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